Crystal Radio Awards Entry Rules
Section 1: Summary
Entries must also be accompanied by a summary of no more than 200 words, describing your station's community service efforts during the 2012 calendar year.This section should be a summation of sections two through four. Should your station be a finalist, this description will be used by the NAB to publicize your achievement, so please double check your spelling and grammar.
- This section must be in paragraph form with complete sentences; no bullet points.
- No quotes may be included within the summary.
- NAB reserves the right to edit summaries published online or in the Crystal Finalist booklet.
To view an example of this section, click here.
Section 2: Consistent Local Programming and Coverage
Three pages maximum
Read instructions carefully
This section should contain all public service efforts that were not in conjunction with a community event in which the station participated. The following information should be included in this section:
- Regularly scheduled community affairs programs. List the length of the programs,
when they air, and a general overview of the topics covered. Also note if the
programs were produced by the station.
- News and weather coverage that is part of your regularly scheduled programming.
List length and frequency of broadcasts.
- Special News and weather coverage that is not part of regularly scheduled
programming.
- Special features. Any documentaries or special coverage that is not part of a regular
community affairs program.
- Election coverage that is not part of regularly-scheduled news broadcasts.
- Radiothons that were conducted from the station studio, rather than from somewhere
in the community. (Radiothons conducted in the community – hospitals, malls, etc. – should be noted in Section 3.)
- Public Service Announcements – Must be listed in total minutes.
  You must indicate the number of PAID minutes vs. the number of UNPAID minutes.
- Do not include PSAs and promos for community events in which the station was
involved (this should be included in Section 3).
To view an example of this section, click here.
Section 3: Station-involved Community Service Events
Seven pages maximum
Read instructions carefully
This section is for community service events that the station either conducted or sponsored.
- All events should be listed in chronological order.
- Use the following template in organizing your information for each event and include:
Event Name/Date(s):
Benefiting Group:
The station is: Primary Organizer or Support Sponsor
Please note:
Any event not labeled as either Primary Organizer or Support Sponsor will be disqualified.
Primary Organizer is defined as a station that is the originator of the event; develops the event from conception to execution, and has an onsite presence.
Support Sponsor is defined as a station that serves as a media sponsor and/or a secondary event promoter. This includes events that are held in conjunction with one or more sister stations where you are not the Primary Organizer; please include call letters of the participating station(s).
Description:
On-air support prior to the event (interviews, PSAs, promo spots):
On-air support during/after event (remotes, live reports):
Online support (streaming, web page presence, emails, social media):
Total staff hours contributed:
Event result (:30 elevator speech; if an annual event, please indicate year-over- year results):
To view examples for this section, click here.
Section 4: Other
Two pages maximum
Read instructions carefully
This section is to list contributions the station has made to the community that do not fall within the previous sections. Examples of things that would fit into this section would be:
- Staff appearances not mentioned in Section 3 (school visits, volunteer emcee duties,
etc.) Do not include appearances where the staff member received compensation
from the sponsoring group.
- Monetary and in-kind donations. List amount and group receiving donation.
- Online or social media support of groups/organizations.
- Station-sponsored volunteer work. List total overall hours contributed and benefiting
groups.
To view examples for this section, click here. click here.