Staying informed is essential in today’s ever-changing media landscape. NAB directs and conducts research projects that strengthen broadcasters’ position on public policy issues and provides broadcasters with information to help them make informed business decisions.
Grants for Research in Broadcasting
NAB is the leading advocate representing the interests of radio and television stations before Congress, the Administration, the courts and the public. Initiating and supporting the creation of new research to further the future of the broadcast industry is a critical role of the association.
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Committee on Local Television Audience Measurement
NAB's Committee on Local Television Audience Measurement (COLTAM) is comprised of broadcast industry research executives representing NAB member television stations and groups. In addition, ex officio committee seats are designated for representatives of other relevant industry groups, such as the Media Rating Council and the Television Bureau of Advertising.
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Committee on Local Radio Audience Measurement
The NAB Committee on Local Radio Audience Measurement consists of volunteer broadcasters from NAB member organizations and other industry leaders serving the research interests of radio.
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Frequently Asked Questions About Broadcasting
Do you have a question about the broadcasting industry? Click here to find your answer.
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Do you have a question about the broadcasting industry that is not covered in the Frequently Asked Questions About Broadcasting? Click here to fill out a research request.
Reports, Papers and Articles
The Economics of Retransmission Consent
Radio Airplay and the Record Industry: Economic Analysis
Should the U.S. Lead or Follow?
Designated Market Areas: How They Relate to Viewers and a Vital Local Television Marketplace
Designated Market Areas: How They Relate to Viewers and a Vital Local Television Marketplace White Paper Highlights
Question About Broadcasting?
NAB Store
The NAB Television Financial Report (2009) is the most comprehensive report on station revenues in the U.S.Regular Price: $225.00
NAB Member Price: $195.00
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Other Titles:
Television Compensation Report
Regular Price: $159.95
NAB Member Price: $110.00
NAB Engineering Handbook
Regular Price: $199.00
NAB Member Price: $179.00
For more titles, visit NABStore.com
