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August 24, 2009

Obama Campaign Social Network Strategist, NPR's Gross to Speak at Jacobs Summit

--Line-up Finalized For Summit Sessions at The NAB Radio Show--

WASHINGTON, DC - Scott Goodstein, who most recently served as external online director for the Obama for America presidential campaign, and Terry Gross, host of National Public Radio's "Fresh Air," will participate in two sessions during the Jacobs Summit on Thursday, September 24. The Jacobs Summit, produced in partnership with NAB, is part of the 2009 NAB Radio Show, held September 23-25 in Philadelphia.

"Featuring prominent professionals from a variety of fields, this year's Jacobs Summit is shaping up to be one of the best ever," said Fred Jacobs, president of Jacobs Media. "We are pleased to welcome Terry Gross and Scott Goodstein, and we look forward to hearing their insight."

Goodstein, who also serves as CEO of Revolution Messaging, a new company specializing in social media and mobile communication, will moderate a session entitled, "Creating A Winning Social Media Strategy -- Lessons from the Obama Campaign." In his role with the Obama presidential campaign, Goodstein crafted the campaign's social networking and mobile communication strategy. Prior to his work at Obama for America, Goodstein was founder of the Catalyst Campaigns, a public relations firm that specialized in lifestyle marketing and online organizing.

As the host and co-producer of NPR's "Fresh Air", Terry Gross is known for producing intriguing interviews on a variety of subjects. The Peabody Award-winning public radio host has used her probing, thoughtful interviewing style to help major newsmakers and celebrities like Robert McNamara, Bill O'Reilly, and KISS's Gene Simmons share their stories and personalities. During the Jacobs Summit the tables will be turned, as Fred Jacobs and attendees will have an opportunity to interview Gross. In the process, audience members will learn her secrets behind great guest-booking, show preparation, and how to make an interview unique and entertaining.

About The Jacobs Summit
The Jacobs Summit is known for presenting compelling panels and opportunities that broadcasters face, from DJ's to PD's, and CFO's to CEO's. While sometimes unconventional and controversial, but always smart, relevant, and current, the Jacobs Summit tackles issues that are top-of-mind for radio broadcasters.

About The NAB Radio Show
The NAB Radio Show is the largest annual convention for radio. This year's show, Sept. 23-25 in Philadelphia, delivers a one-of-a-kind networking opportunity for station professionals representing all format and market sizes.

Online registration is now available for news media reporters interested in covering the NAB Radio Show. Click here for additional information.

About NAB
The National Association of Broadcasters is the premier advocacy association for America's broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at


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