WASHINGTON, DC -- NAB and the Department of Health and Human Services (HHS) are working together to educate the public about the swine flu virus and provide preventative strategies that could help curb future outbreaks.
Radio and television public service announcements (PSAs) produced by HHS are now available on NAB Spot Center, a Web site designed to assist broadcasters with public service initiatives. There are six 30-second radio PSAs (3 in English, 3 in Spanish) and one 60-second television PSA. The radio PSAs and live read copy can be downloaded here.
"During times of emergency, local radio and television stations take seriously our role as the trusted provider of accurate information that can often result in lives being saved," said NAB Executive Vice President Dennis Wharton. "NAB is proud to partner with HHS on this important initiative, and we're encouraging all broadcast stations to air these PSAs as much as possible."
The PSAs will be made available to radio and television stations throughout the country. The television PSAs will be included on the satellite feed today, May 1 from 2:00 p.m. - 2:15 p.m. Eastern Standard Time. Satellite coordinates are: C-Band, AMC-1 (Located at 103.0°W), Transponder C09, Analog, Downlink Frequency 3880 - Horizontal, Audio: 6.2/6.8.
The National Association of Broadcasters is the premier advocacy association for America's broadcasters. As the voice of more than 8,300 radio and television stations, NAB advances their interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.