Vaccine Education Toolkit

The COVID Collaborative

Given broadcasters' integral role in educating the public on COVID-19 and vaccine deployment, the National Association of Broadcasters (NAB) is proud to be a member of the COVID Collaborative, a national assembly of experts and organizations working on unified action against the COVID-19 pandemic. NAB President and CEO Gordon Smith serves on the Collaborative’s National Advisory Council.

Chaired by former Governors Dirk Kempthorne (R-ID) and Deval Patrick (D-MA), the COVID Collaborative is a non-partisan group of the nation’s leading experts in public health, education and the economy working together with associations representing state and local leaders and vulnerable communities to take unified action to defeat the pandemic and sustainably and safely reopen the country.

Tuesday, March 23
A Fireside Chat with Dr. Marcella Nunez-Smith

As the Chair of the Biden-Harris Health Equity Task Force, Dr. Marcella Nunez-Smith is leading the Administration's important work to to ensure that response, care, and treatment for COVID-19 is distributed equally. Dr. Nunez-Smith participated in a fireside chat to discuss the challenges and opportunities ahead on health equity—from vaccine distribution to school reopening to treatments.

PSAs from the Former Presidents and First Ladies of the United States

The Ad Council and COVID Collaborative announced new PSAs as part of their COVID-19 Vaccine Education Initiative’s “It’s Up To You” campaign featuring former Presidents Barack Obama, George W. Bush, Bill Clinton, Jimmy Carter and former First Ladies Michelle Obama, Laura Bush, Hillary Clinton and Rosalynn Carter.

View Campaign

Fireside Chat with Dr. Anthony Fauci: Posted Feb. 9

Moderated by Governors Deval Patrick and Dirk Kempthorne, this webinar was produced by the COVID Collaborative.


These materials have been developed for educational purposes only, not as a substitute for professional medical or legal advice. Should you have questions or concerns about any topic described here, please consult your medical or legal professional.

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