The Account Executive Sales Seminar Series uses live, interactive webcasts presented by leading broadcast industry sales and marketing experts that your team can immediately implement. The AE Webcasts are perfect for stations that want inexpensive and impactful sales training. You will walk away with what you need to know and what you need to do to increase sales.
The Account Executive Sales Seminar Series is a partnership between NAB and TVB. Webcasts are 60-minutes in length and are initially presented live from 4-5 p.m. Eastern Time. An archive of each webcast is available within 24-hours following the live presentation and may be accessed for a full year following the initial presentation.
Stations can register for one session or receive a discount for registering for the entire series. For only $150 per session or $450 for the entire four session package, registered stations receive:
Stations purchasing the four session series will be given access to any archived webcasts in the current series. Stations may also purchase access to individual session archives after the initial live presentation.
The Account Executive Sales Seminar Series is an exclusive NAB and TVB member benefit.
Questions: Call (202) 429-5425 or email TV Events.
Testimonials From Previous Webcast Participants
"There is virtually no college or higher education program in America for Television Sales as a career. The competition for solid sales people has also never been more intense. The NAB and TVB sales seminars are effective in building the skills that help close that gap and can greatly enhance your own training programs. The investment is small; the rewards significant in return."
President and General Manager
WCVB-TV Boston, MA
Chairman of the Board, TVB
"We incorporated your webcasts into sales department meetings this year and every AE at WCBJ felt they were very worthwhile and educational... Thanks very much for providing the opportunity for us to gain more knowledge and gain more revenue. Keep up the great work!"
General Sales Manager
WCJB Gainesville, FL
"Here at Channel 8 KLKNTV and Live Well Network Lincoln, we find the quarterly AE Sales Seminar Webcast series to be very helpful... Thank you for providing timely data as well as ideas and strategies to help increase sales."
Local Sales Manager
KLKN-TV Lincoln, NE