Michelle Duke Named NAB Chief Diversity Officer
Last week, NAB president and CEO Gordon Smith announced that Michelle Duke will assume the role of NAB Chief Diversity Officer, effective July 1. In the newly created position, Duke will spearhead NAB's internal efforts to further equity and inclusion at all levels of the organization and elevate NAB's external role as a resource to NAB member companies in their efforts to increase and promote industry diversity.
Duke will also continue in her current role as president of the NAB Leadership Foundation, where she focuses on delivering the Foundation's mission of providing broadcast training programs that help recruit and strengthen the industry's human capital, as well as initiatives in support of community service, diversity and philanthropy.
Census Bureau Accepting Ad Buy Proposals from Local Stations
NAB has been aggressively seeking federal advertising opportunities for local radio and television stations facing enormous economic challenges due to the pandemic. To that end, NAB has been in contact with the Census Bureau on utilizing local broadcast advertising to increase response rates to the census in areas where they fall below the national average. We're pleased that the Census Bureau just announced a $75 million RFP process for spots that will target mostly rural areas beginning in August and September. As the media planning and buying window is extremely tight, we encourage stations that are interested in submitting a proposal to do so as soon as possible.
Defending Journalists' Rights: Resources Available to Stations Covering Protests
NAB is gravely concerned about recent violence against journalists who are legally covering the protests taking place across the nation. Click here for a list of resources and information to help stations navigate these dangerous situations.
Furthermore, NAB and the NAB Leadership Foundation have worked closely with broadcast journalists, station managers, news industry leaders and journalism educators to create a toolkit with guidelines for reporting on sensitive matters of race and religion. Access the Awareness in Reporting toolkit to learn more.
We're Adding Additional Content to NAB Show Express
NAB Show Express wrapped up last month, but it isn't over! Content is still available on-demand with more being added in the coming months. We'll continue to feature sessions covering the trends and topics relevant to your career to keep you up-to-speed and your skills sharp. Exhibitors have setup dynamic profiles for you to explore their products and take your questions. Continue to check out the website to see the added content.
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