The NAB Pulse March 2, 2009

NAB.org | Industry Areas | News Room

NAB Applauds Bipartisan Senate Action Opposing Fairness Doctrine
The U.S. Senate approved an amendment on February 26, which bans the Federal Communications Commission from reinstating the Fairness Doctrine, a rule eliminated more than 20 years ago that forced broadcasters to air both sides of a controversial issue. This amendment, which passed by a vote of 87-11, was offered to legislation granting voting rights to the District of Columbia.
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Anti-Performance Tax Resolution Gains 16 New Cosponsors
Sixteen additional lawmakers have signed-on to a bipartisan House resolution opposing the introduction of "any new performance fee, tax, royalty or other charge" on local radio stations. The growing chorus of support for The Local Radio Freedom Act now stands at 126 and comes on the heels of recent comments made by Country star John Rich who praised WYCD-FM Detroit for helping change the course of his career.
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Broadcast Management Session Spotlight: RAB Sales and Marketing Sessions
Radio broadcasters will find topics focused on an optimistic future for radio as the Radio Advertising Bureau produces dynamic sales/marketing sessions at the NAB Show’s Broadcast Management Conference, April 19 – 22, in Las Vegas. If you're looking for real-world tips to help you increase your client base and your top line, and actionable steps you can take to reduce expenses and increase your bottom line, look no further than "New Ways to Make Budget in a Tough Economy."
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NAB Rebrands DTV Campaign with June 12 Date
In its continuing effort to prepare America for the nationwide switch to digital television (DTV), NAB is rebranding across its multifaceted consumer education campaign to reflect the new June 12 deadline set by Congress. Starting today, NAB will launch new DTV ads in 200 public buses in the nation's capital, where an estimated 20 percent of TV households rely on free over-the-air television.
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Two More Days to Register for March 4 AE Webcast – Selling in a Difficult Economy
How can you increase your multimedia sales? How do you make the best use of your time - especially when you're expected to do more with fewer resources and against today's economic challenges? What are the qualities of the best and most successful sales people?
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In Brief

Celebrating Community Service - 2009 Service to America Awards
On Monday, June 8, 2009, the National Association of Broadcasters Education Foundation (NABEF) will host its 11th annual Service to America Awards in Washington, D.C. Last year's award winning celebration hosted more than 650 guests, including 29 members of Congress and three Federal Communications Commissioners. This year's star-studded evening will again feature many of the broadcast industry’s most respected leaders and afford NABEF an opportunity to bestow its highest honor, the Service to America Leadership Award.
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PSA Contest for College Communications Students
The National Association of Broadcasters Education Foundation and the Broadcast Education Association are accepting entries from college students for a public service announcement (PSA) competition that highlights the importance of free speech.
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New Conferences at the 2009 NAB Show
Take your career to the next level with informative sessions, certified training and workshops for everything from video production, pro audio, broadcast management and engineering, targeted application for the government and military, mobile solutions, telecom, post-production and more. New this year: Advertising Innovations Summit, Military and Government Summit and Mobile Entertainment Summit.
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The 2009 NAB Legal Calendar is available here.