Given the challenges of building new towers and the increasing
demand for space atop towers, tower co-location has become a steady
source of non-traditional revenue for stations with towers. Tower
leasing is in demand and can result in steady, long-term revenue
for a station. To help NAB members capitalize on these opportunities,
NAB has partnered with TowerSource, the largest and most accurate
vertical asset marketplace in the U.S., to offer a new member
service facilitating broadcast tower leasing opportunities. If
your station owns a tower, this new member service can help turn
a valuable vertical asset into a new revenue stream.
TowerSource provides a valuable service by marketing tower leasing
opportunities to telecom carriers and other potential customers,
and by helping the carriers or the site acquisition specialists
to pre-qualify broadcast tower sites. TowerSource helps broadcasters
generate non-broadcast revenues, for example, leases from major
telecom carriers are capable of generating thousands of dollars
per year, for up to 30 years in length with the carrier often
funding any additional build-out or equipment requirements.
The new online service is available at nab.towersource.com.
TowerSources online marketplace currently serves more than 6,000
registered users interested in tower space opportunities for communications
equipment. The TowerSource services available to NAB members range
from a full turn-key tower leasing solution, including consultancy
and the necessary prep work to prepare a tower for tenants, to
an asset listing exchange that serves as a national marketing
channel for tower owners.
TowerSource's services will allow broadcasters to register their
tower assets through the NAB Web site and onto the TowerSource
marketplace. TowerSource will also assist members with additional
services, such as lease negotiation, tower analysis, surveys,
pre-construction and zoning, as needed. This partnership is launching
in conjunction with a redesign of the TowerSource marketplace,
featuring additional functionality as well as better navigation
and user interface.
NAB members have the choice of two levels of service, Basic or
Premium:
Under the Basic service, TowerSource provides and manages an
Internet portal for NAB Members to self-list and market assets
into the TowerSource Market Exchange;
With the Premium service, TowerSource provides and is responsible
for managing and facilitating the execution of tenant collocation
application and lease packages; process, review and approval of
tenant due diligence and design; and oversight of installation.
NAB members simply register their tower assets at http://nab.towersource.com
to add their listings to the NAB portal as well as the TowerSource
database and online exchange the largest and most accurate vertical
online marketplace in North America. This unique benefit includes
special access, pricing and promotion, as well as services, including
lease negotiation, tower analysis, surveys, pre-construction and
zoning.
Stations interested in additional information should contact
Mary Carlile of TowerSource at mary@towersource.com
or (610) 284-9289. Also, a recently published book written by
veteran communications lawyers Erwin Krasnow and Henry Solomon
details revenue-generating opportunities for broadcasters that
lease tower space for other wireless communications services.
Entitled Broadcast Towers: A Step-by-Step Guide to Making Money
on Vertical Real Estate, this book is available as an e-book from
the NAB Store at www.nabstore.com/brtostbystgu.html.
The 2010 NAB Show will host the 64th Broadcast Engineering Conference.
This world-class conference addresses the most recent developments
in broadcast technology and focuses on the opportunities and challenges
that face broadcast engineering professionals. Each year hundreds
of broadcast professionals from around the world attend the conference.
They include practicing broadcast engineers and technicians, engineering
consultants, contract engineers, broadcast equipment manufacturers,
distributors, R&D engineers plus anyone specifically interested
in the latest broadcast technologies.
Do you have something to share?
If you feel qualified to speak at the NAB Broadcast Engineering
Conference, we invite you to submit
a technical paper proposal. Not all acceptable submissions can
be included in the conference, due to the large number of submissions
that are received and the limited number of available time slots.
The deadline for submitting your proposal is October 23, 2009.
If you have any questions, contact John Marino, VP Science and
Technology, at (202) 429-5346.
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