Radio and TV Broadcasters' Schedule at a Glance
Courtesy of Quu Media


9 - 10 a.m. | N249

Focus on Leadership Series
Being Present: Strategies for Commanding Attention at Work (and at Home) by Managing Your Social Presence

Join the NAB Leadership Foundation for the Focus on Leadership Speaker Series, a career development and networking program for broadcast managers and executives who are interested in developing their careers and improving their performance.

As our ability to pay attention in a world of distractions vanishes, it’s no wonder that our ability to be heard and understood – to convey our messages – is also threatened. Whether working with our teams and customers or communicating with our families and friends, it is increasingly difficult to break through the digital devices that get in the way of communication. Jeanine W. Turner offers a framework to navigate social presence at work and at home. By exploring four primary communication choices – budgeted, entitled, competitive and invitational – Turner shows when and where to employ each strategy to most effectively allocate our attention and command the attention of others.

Presenter: Jeanine Turner, professor, Georgetown University

9:15 - 10:15 a.m. | N258-260

Improving Sales Performance Through Coaching, Accountability and People Development

Understanding how to manage and coach a team of unique individuals, setting higher accountability standards and determining the right workflows to achieve performance metrics – all while navigating through constant changes in work environments related to the pandemic can be dauting. This must-attend session for television sales professionals and sales managers will give you tools and strategies to make an immediate impact on your bottom line when you return to your station.

Host: Jason Hagiwara, president and general manager, Allen Media Broadcasting
Presenters: Stephanie Downs, partner, vice president and senior consultant, The Center for Sales Strategy; Matt Sunshine, managing partner, The Center for Sales Strategy

10:15 - 11 a.m. | Member Lounge

Retooling Employee Benefits to Entice the Contemporary Workforce

The world of work has changed dramatically in recent years, particularly for benefits. Employee needs and expectations are still shifting, and your company’s benefits need to evolve to stay competitive. It’s a fact – enhancing employee benefit access has a measurable, concrete impact on business success. In this session you’ll learn how benefit structures are evolving across the business landscape and hear the direct steps your company can take now to follow suit and become a leader in your markets.

BONUS: All session attendees will have the chance to enter to win one of four $500 cash prizes courtesy of Joey Costa and Associates. Prizes will be awarded during the session.
Presenters: Athena Fleming, director, Industry Sales Professional Services, TriNet; Carin Zubillaga, director, Transition Strategy, TriNet

10:15 - 11:15 a.m. | N249

Focus on Leadership Series
Achieve with Accountability: Ignite Engagement, Ownership, Perseverance, Alignment and Change

Join the NAB Leadership Foundation for the Focus on Leadership Speaker Series, a career development and networking program for broadcast managers and executives who are interested in developing their careers and improving their performance.

Achieve with Accountability presents a recipe for awakening the whatever it takes attitude to achieve what matters most to individuals, teams, and organizations. Discover how to transform accountability into a positive, engaging, and forward-looking experience that will secure your position in the new world of work. Learn how to kickstart a revolution that will blast your team or organization to new heights of success.

Presenter: Mike Evans, award-winning author and speaker

10:30 - 11 a.m. | Networking Lounge

Sip-and-Speak Series: Prospecting Quick Tips

Prospecting has evolved rapidly in recent years and successful sellers are adapting on the fly. Hear a few of the latest techniques for prospecting direct advertisers you can implement with your sales team.

Presenters: Cory Cuddeback, director of Sales, Beasley Media Group Las Vegas; Julie Milam, general manager and general sales manager, Marquee Broadcasting

10:35 - 11:35 a.m. | N258-260

What’s Now and What’s Next with NEXTGEN TV

The NEXTGEN TV rollout is in full swing in over 40 markets now, offering this new technology powered by ATSC 3.0. Hear from a panel of broadcasters including Pearl TV members as they discuss market launches, detail upcoming rollout milestones, share expectations and summarize near and long-term goals for this exciting consumer-facing deployment.

Host: Bob Berry, station manager, Sinclair Broadcast Group
Opening Remarks: Todd Kalman, senior vice president, Sales, Marketron
Moderator: Anne Schelle, managing director, Pearl TV
Panelists: Skip Flenniken, associate vice president, Business Development, Sinclair Broadcast Group; Brett Jenkins, executive vice president, Chief Technology Officer, Nexstar Media Group; Shawn Makhijani, senior vice president, Business Development and Strategy, NBC Spot On, NBCUniversal Owned TV Stations; Kerry Oslund, vice president, Strategy and Business Development, The E.W. Scripps Company

11:30 a.m. - Noon | Networking Lounge

Sip-and-Speak Series: Digital Content Q-and-A

Hear strategy tips for mapping out your digital content and take direct questions in a small group setting unlike any at NAB Show before!

Presenter: Colin Benedict, vice president, News, Morgan Murphy Media

12:15 - 12:45 p.m. | N249

NAB Diversity Symposium:
Removing Bias from the Hiring Process to Diversify Your Talent Pool

Get insights from a panel of experts as they examine some of the common missteps that organizations make during the hiring cycle and offer tips to remove bias from the process and ensure DEI is top of mind.

Moderator: Danielle S.T. Wright, vice president, Employment and Labor Law, chief diversity officer, The E.W. Scripps Company
Speakers: Yesenia Bello, senior vice president, Diversity and Inclusion, iHeartMedia; Kevin Johnson, retired SFC United States Army and director, Veteran Recruiting, Hearst Television; Jessica Miller-Merrill, founder & chief innovation officer, Workology

12:35 - 1:35 p.m. | N259-261

Life in the Fast Lane – Today’s In-Vehicle Infotainment Insights

Buckle up for a road trip through the in-vehicle infotainment technologies of today and tomorrow. Join fellow broadcasters and automotive industry experts for fast-paced presentations and conversations detailing the latest technologies coming to vehicles. What consumer demands are pushing innovation? What dashboard puzzles are automakers looking to solve? How are broadcast and OTT services being deployed? How are broadcasters working with OEMs to keep radio front and center in dashboards? What’s the on ramp for these emerging technologies and what unique opportunities does this all afford broadcasters? Station managers and executives, take the fast lane to this session for answers!

Moderator: Ginny Morris, chair and CEO, Hubbard Broadcasting
Panelists: Joe D'Angelo, senior vice president, Broadcast Radio, Xperi; Laurence Harrison, director, Automotive Partners, Radioplayer; Scott Schmidt, vice president, Safety Policy, Alliance for Automotive Innovation

Presentation: OTA Updates at One-Millionth the Cost

No car comes off an assembly line without multiple large and small electronic control units (ECUs) that often require frequent software updates. More and more of those ECUs use over-the-air (OTA) data updates at exorbitant rates from existing mobile networks. ATSC 3.0 will give auto manufacturers and fleet managers the ability to update a million vehicles and one-millionth the cost, while watching TV in the backseat at 70 miles per hour. Kerry Oslund shares 16 months of secrets from the Motown 3.0 Test Track.

Presenter: Kerry Oslund, vice president, Strategy and Business Development, The E.W. Scripps Company

12:35 - 1:35 p.m. | N258-260

KPIs and Category Insights – Broadcast TV Wins Big

Broadcast TV emerged from the pandemic bigger, better and stronger than ever. TVB Executive Vice President of Business Development Brad Seitter will showcase the newest independent third-party research highlighting the strength of broadcast TV. Seitter will also use sports betting and political category spend data to drive home how strong our medium is performing and take a look forward to our bright future with NEXTGEN TV. Then, TVB Senior Vice President of Business Development Brian Wexler will take a deep dive into the financial, insurance, retail and general services categories to offer strategies and insights into BIA Advisory Services’ top projected local ad spend categories for 2022.

Host: Katie Elliott, local sales manager, Morgan Murphy Media
Presenters: Brad Seitter, executive vice president, Business Development, TVB; Brian Wexler, senior vice president, Business Development, TVB

12:50 - 1:30 p.m. | N249

NAB Diversity Symposium:
Pipeline Partnerships: Building a Diverse Pipeline to Attract Top Talent to Entry Level Opportunities at Your Station

Hear from broadcasters and partner organizations that cultivate top-tier, diverse, entry-level talent who are ready to start their careers in every function from sales to engineering to finance.

Moderator: Grady Tripp, chief diversity officer, Tegna
Speakers: George Spencer, chief development officer, Thurgood Marshall College Fund; Lynn Pasquerella, president, American Association of Colleges and Universities ; Abbey Clark, student, University of Georgia

1:15 - 1:45 p.m. | Main Stage

Rising Tide LIVE: Ashleigh Banfield in Conversation with Lester Holt

The 2022 NAB Show Main Stage starts here! Join veteran journalist and host of NewsNation’s “Banfield” Ashleigh Banfield for an intimate conversation with the one and only Lester Holt prior to his acceptance of the 2021 Achievement in Broadcasting Hall of Fame Award later the same day.

Banfield’s online series “Rising Tide” runs monthly and features guest VIP mentors from across the news lanscape who are leaders in the industry and have agreed to share tips, secrets and career advice. Banfield knows everyone has a different career path, different challenges and a different need for advice. It’s her hope that attendees will find valuable real-world guidance from the best in the broadcast journalism business.

Moderator: Ashleigh Banfield, host, “Banfield” and “Rising Tide,” NewsNation
Panelist: Lester Holt, anchor and managing editor, “NBC Nightly News with Lester Holt,” NBC

1:45 - 2:15 p.m. | N249

NAB Diversity Symposium:
Start with Inclusion to Build the Brand and Attract the Best Talent

Explore how employers can assess and reframe their culture to create a fully inclusive environment that embraces the entire team.

Moderator: Julia Yarbough, communications consultant, Magid
Speakers: Deborah Barrett, president, DH Barrett Solutions; Karen Hite, head of talent acquisition | The E.W. Scripps Company; Lauryn Sargent, cofounder and partner, Stories Inc.; Jessica McFadden, head of marketing, Stories Incorporated; Misty Gaither, senior director & global head of diversity, inclusion & belonging at

1:45 - 2:15 p.m. | Networking Lounge

Sip-and-Speak Series: Podcast Advertising Q-and-A

Join Hall of Fame podcaster Rob Greenlee of Libsyn for an intimate and interactive discussion on podcast advertising. Get your questions answered and gain a better knowledge of what advertisers look for from podcast properties.

Presenter: Rob Greenlee, vice president, Content and Partnerships, Libsyn

1:55 - 2:55 p.m. | N258-260

The Five Gifts: What Local Sellers Need from their GSMs, GMs and Corporate Sales Leaders to Excel Today gets real with senior management on what local sellers need from them to compete and win in today’s selling landscape – reality check for anyone responsible for growing and getting the best out of sellers. President and CEO Angela Betasso and Executive Vice President Tom Ray will conduct a provocative session that strives to remove blinders and spur on five actions, or “gifts,” senior leaders must give to get the best out of their company’s most valuable asset – local sellers. This is an essential session for any general manager or corporate leader who did not come up through the sales channel – and great for those who did, too.

Host: Michael Spiesman, vice president, Sales and Marketing, Allen Media Broadcasting
Presenters: Angela Betasso, president and CEO,; Tom Ray, executive vice president, Training and Development,

2:20 - 3 p.m. | N249

NAB Diversity Symposium:
Representation Matters: Intersectionality On-Air and Off-Air

The Las Vegas Review Journal attributes much of the success of its new streaming newscast, 7@7, to having the most diverse anchor desk in the Las Vegas market. Hear directly from the 7@7 team as they discuss their personal journeys in broadcasting and the importance of intersectional diversity represented on and off air.

Moderator: Tiara Jackson, senior marketing manager, Industry Affairs, NAB
Speakers: Las Vegas Review Journal 7@7 Digital Desk Team: Renee Summerour, video anchor, multimedia journalist, and producer; Jenn Auh, digital anchor; Le'Andre Fox, sports multimedia journalist and studio technician; Cassie Soto, studio host and sports multimedia journalist; Carrie Roper, special assignment reporter

2:30 - 3 p.m. | Networking Lounge

Sip-and-Speak Series: Recruitment Quick Tips

Recruiting new sales talent is top-of-mind across the country and more challenging than ever. Learn how your station can gain a leg up on the in-market competition with some modern tactics in both radio and television.

Presenters: Angelina Rosario, director of sales, Cox Media Group – Miami; Katie Elliott, local sales manager, Morgan Murphy Media

3:15 - 3:45 p.m. | North Capitalize Floor Theater

How to Grow and Develop New Salespeople Successfully

The good news, most of the skills and knowledge a salesperson needs to be successful can be taught. There is a blueprint and recipe for the successful training and development of the skills and mindset that a new salesperson needs in today’s competitive advertising environment. Even better, this training if done correctly, can create a rising tide of skill development in your entire sales team as they participate and give feedback to the new salespeople. The bad news, what almost always predicts the success or failure of a new salesperson, we can’t teach. But it can be evaluated and measured if you know what to look for. Join Matthew Burgoyne, Galactic Director of Simplicity and Co-Founder of Rumple, to analyze the blueprint for successfully evaluating, measuring, and training the next generation of superhero salespeople.

Host: Katie Elliott, local sales manager, Morgan Murphy Media
Presenter: Matt Burgoyne, co-founder, galactic defender of simplicity, Rumple

3:30 - 4:05 p.m. | Main Stage

In Conversation with Nick Cannon

As the 2022 NAB Show opens for the first time in three years, join us at the Main Stage for an intimate sit-down with superstar Nick Cannon as he discusses his career, budding talk show, and candid thoughts on how the industry has evolved over the past few tumultuous years.

Host: April Carty-Sipp, executive vice president, Industry Affairs, NAB Guest: Nick Cannon, award-winning, multi-hyphenate talent

4:05 - 4:15 p.m. | Main Stage

Mentoring and Inspiring Women in Radio: Trailblazer Award Presentation

Following Nick Cannon, join us for this special presentation of the Mentoring and Inspiring Women in Radio Trailblazer Award to NAB’s very own Chief Diversity Officer, Michelle Duke.

Presenter: Ruth Presslaff, founder and president, MIW Board of Directors, Presslaff Interactive Revenue
Honoree: Michelle Duke, chief diversity officer, NAB, and president, NAB Leadership Foundation

4:30 p.m. | Main Stage

The NAB Achievement in Broadcasting Awards

Join us for the 2021 and 2022 NAB Achievement in Broadcasting Awards! Following last October’s exciting announcements, NAB will first induct award- winning journalist Lester Holt into the NAB Broadcasting Hall of Fame. Holt serves as the anchor and managing editor of NBC’s flagship news broadcast “NBC Nightly News with Lester Holt.”

Then, following Holt, “All Things Considered” (ATC), the flagship news program of NPR, will also be inducted into the NAB Broadcasting Hall of Fame as the 2021 radio recipient. ATC made its debut broadcast 51 years ago on May 3, 1971, airing on 90 public radio stations. Now broadcasting live every weekday for two hours and for one hour every Saturday and Sunday, ATC is the most listened-to, afternoon drive-time news radio program in the country.

Moving on the 2022 awards, NAB’s new radio Broadcasting Hall of Fame inductee is none other than Jim Bohannon, host of Westwood One’s nationally syndicated radio talk show, “The Jim Bohannon Show.”

Additionally, the recipient of the 2022 NAB Broadcasting Hall of Fame television inductee and the 2022 Digital Leadership Award winner will be recognized. Receiving the NAB Digital Leadership Award is Jeremy Sinon, Vice President, Digital Strategy, Hubbard Radio.

Hall of Fame Inductees: Ailsa Chang, host, “All Things Considered,” NPR; Jim Bohannon, host, “The Jim Bohannon Show,” Westwood One; Lester Holt, anchor and managing editor, “NBC Nightly News with Lester Holt,” NBC; Drew Carey, host, “The Price is Right”; Evelyn Warfel, executive producer and showrunner, “The Price is Right”; Carla Tallo, executive producer, “All Things Considered,” NPR; Jeremy Sinon, vice president, Digital Strategy, Hubbard Radio


9 - 10 a.m. | Main Stage

NAB Show Welcome

In his first ever state of the broadcast industry remarks, NAB President and CEO Curtis LeGeyt will share his vision of NAB’s role in strengthening the future of the broadcasting industry and address the issues impacting local radio and television stations.

Also during this session, NAB will present the NAB Distinguished Service Award, which is given to broadcasters who have made significant and lasting contributions to America’s broadcasting industry, to Gordon Smith, the National Radio Award, which honors outstanding leadership in the radio industry to Caroline Beasley, and the inaugural Insight Award from the Library of American Broadcasting Foundation (LABF), for extraordinary contributions to broadcasting, history and American culture to LeVar Burton.

Presenter: Curtis LeGeyt, president and CEO, NAB
Award Recipients: Caroline Beasley, chief executive officer, Beasley Media Group (National Radio Award); Gordon H. Smith, former NAB president and CEO (Distinguished Service Award); LeVar Burton, actor, director and educator (Recipient, 2022 Library of American Broadcasting Foundation Insight Award)

9:15 - 10:15 a.m. | N258-260

Trusting the Content We See: How an Industry-Wide Effort is Battling Inauthentic Content

We are witnessing extraordinary challenges to trust in media. Knowing how a piece of content was made is critical to ensuring transparency, understanding and trust. This is important for all types of creatives, including broadcasters.

As the speed of digital content increases, powerful creation, editing and distribution techniques are more available than ever; the same tools used to make and share legitimate content are also deployed to create and spread disinformation or misinformation. Join Adobe and other premiere media companies in this session as we discuss the Content Authenticity Initiative, working to bolster trust in content (images, video and other digital file formats) by adding robust, tamper-evident provenance data about how a piece of content was produced, edited and published. You will learn about the industry- wide work underway to fight mis- and disinformation, the timing of technology to combat it and what’s to come in the future.

Panelists: Andy Parsons, senior director, Content Authenticity Initiative, Adobe; Scott Lowenstein, emerging tech research and development strategist, New York Times; Judy Parnall, head of standards, BBC

10 - 10:45 a.m. | Main Stage

Fireside Chat with FCC Chairwoman Jessica Rosenworcel

Come join us for a conversation immediately following the NAB Show Welcome Session with FCC Chairwoman Jessica Rosenworcel, led by NAB President and CEO Curtis LeGeyt, concerning the chairwoman’s priorities for 2022 and beyond. The conversation will cover the chairwoman’s thoughts about what she sees coming down the road in the media, technology and telecommunications sectors, and her thoughts about the state of the broadcasting industry.

Moderator: Curtis LeGeyt, president and CEO, NAB
Panelist: Jessica Rosenworcel, chairwoman, Federal Communications Commission

10:15 - 11 a.m. | Member Lounge

Developing Managers into Leaders

Introducing the IMPACT Sales Leadership System, a simplified framework to drive winning performance. It ensures your sales leaders make the right People decisions, follow the best Processes and engage in effective Planning to delivery top Performance. But more importantly for public or private companies it prepares the next generation to lead in an ever-changing and evolving local media and marketing landscape.

Presenters: Stephanie Downs, partner, vice president and senior consultant, The Center for Sales Strategy; Matt Sunshine, managing partner, The Center for Sales Strategy

10:35 - 11:35 a.m. | N258-260

Stop Tracking Sales Metrics that Cloud Decisions, Damage Leadership, and Kill Culture

It’s true, you can’t grow what you don’t measure, but in a world where you can track and measure everything, more isn’t always better. Join Matthew Burgoyne, Galactic Defender of Simplicity and Co-Founder at Rumple in analyzing what data we ask for and how we use that data can either help you grow revenue, empower your teams and beat the competition – or how tracking the wrong data, in the wrong way; damages your ability to lead, kills your culture, and creates flawed data and blurred vision for your company.

Host: Katie Elliott, local sales manager, Morgan Murphy Media
Presenter: Matt Burgoyne, co-founder, galactic defender of simplicity, Rumple

11:30 a.m. - Noon | Networking Lounge

Sip-and-Speak Series: Presentation Quick Tips

Looking for some easy and actionable ways to make your client presentations stand out? Look no further than this fast-paced and highly informative discussion. Perfect for small and medium market radio and television revenue generators!

Presenter: Mike Hulvey, chief operating officer, Neuhoff Media; Wendy Shelton, director of Sales, KTNV-TV, The E.W. Scripps Company

11:45 a.m. - 12:30 p.m. | Member Lounge

A Local TV and Radio Station Guide to Podcasting Success

What does it take for a broadcast station to break into podcasting? KSL-TV and KSL Radio made the decision in late 2016 to commit resources to a podcast investigation with national interest, the disappearance of Susan Powell, and it paid off in a big way. The “COLD” podcast launched at number one on the Apple Podcast charts and has more than 55 million downloads. KSL Podcasts has launched several other projects with more in the works. What are the strategies behind a successful podcast? What are the benefits in committing time and resources to podcasting? Join Sheryl Worsley, vice president of Podcasting at Bonneville, and “COLD” host Dave Cawley to talk about what broadcasters need to keep in mind when they set out to create podcasts.

Presenters: Dave Cawley, host, “COLD” Podcast; Sheryl Worsley, vice president, Podcasting, KSL Podcasts

12:30 - 1 p.m. | Networking Lounge

Sip-and-Speak Series: LED Studio Quick Tips

Ready to make your studio broadcasts the most visually appealing in your market? Join Planar, the world’s premier display provider for quick tips from around the country and the globe on the myriad ways you can use your LED studio monitors to create local newscasts and more that rival the look of any national broadcast.

Presenters: Kathleen Skinski, general manager, Broadcast, Media and VR, Planar Systems; Hans van Houdt, director, Business Development, Europe, Broadcast, Media and Virtual Production, Leyard Europe

12:35 - 1:35 p.m. | N258-260

Ask the FCC

Join NAB for this annual event. Once again, we have gathered senior staff from the FCC for a conversation about the major broadcast issues currently before the FCC. The topics on tap for this year include media ownership, the importance of keeping your online public file up to date (including the political file), equal employment opportunity, foreign sponsorship ID, updates of certain technical radio rules, EAS and emergency preparedness and the post-Incentive Auction transition. This is also your opportunity to take the microphone and ask the FCC about anything else that’s important to your particular station.

Moderator: Larry Walke, associate general counsel, NAB
Panelists: Holly Saurer, chief, Media Bureau, Federal Communications Commission; Barbara Kreisman, chief, Video Division, Federal Communications Commission; Al Shuldiner, chief, Audio Division, Federal Communications Commission

1:45 - 2:15 p.m. | North Capitalize Floor Theater

Unlocking the Future of Local OTT Advertising and How to Monetize It

In a fireside chat, Shawn Makhijani, senior vice president, Business Development and Strategy, NBCUniversal Owned TV Stations and head of NBC Spot On, will discuss local OTT advertising opportunities happening right now, how these opportunities can be monetized and why local stations should expand their OTT presence to propel the broadcast industry forward.

Host: Bob Berry, station manager, Sinclair Broadcast Group
Moderator: Josh Miely, director, Member Experience, NAB
Panelist: Shawn Makhijani, senior vice president, Business Development and Strategy, NBC Spot On, NBCUniversal Owned TV Stations

1:55 - 2:55 p.m. | N258-260

Local Television Audience Measurement in an D2C World

CTV, OTT, AVOD, SVOD, FAST...the acronyms keep growing as the TV landscape becomes more and more complex for both producers and viewers. Ratings for streaming TV are now available nationally, but is reliable measurement imminent for the local marketplace? How does the marketplace sift through the press releases of emerging streaming services to understand the true audiences of these new players? Our experts will explore the new local addressable TV ecosystem from every angle.

Host: Dan McDonald, vice president, Research, NAB
Presenters: Gavin Bridge, senior media analyst, VIP+; Brian Fuhrer, senior vice president, Product Strategy, Nielsen

3 - 3:30 p.m. | Networking Lounge

Sip-and-Speak Series: NEXTGEN TV Executive Q-and-A

NEXTGEN TV has arrived in over 40 markets across the U.S., but what is it and what does it mean for your station’s business? Designed for station managers and sellers, join two top broadcast executives who have been instrumental in the NEXTGEN TV rollout to learn what opportunities the technology affords local stations and to have your questions answered.

Presenters: Mark Aitken, senior vice president, Advanced Technology, ONE Media 3.0/Sinclair Broadcast Group; Anne Schelle, managing director, Pearl TV

4:15 - 5 p.m. | Main Stage

Jim Gaffigan LIVE!

To celebrate NAB Show’s return, we’re kicking things off big at the Main Stage with an exclusive afternoon of comedy with Jim Gaffigan!

Guest: Jim Gaffigan, actor, comedian


10:30 - 11 a.m. | Networking Lounge

Sip-and-Speak Series: Broadcast and OTT: A Winning Combination

Over-the-top (OTT) is the hottest media local stations have to sell. But OTT is not broadcast, and it’s important that local sellers and advertisers understand the difference between the two, and how the two mediums become stronger when paired together. In this quick talk, TVB will break down a winning strategy for pairing broadcast and OTT, as well as a recommended allocation for local advertisers. Insights on how to position an OTT platform will also be discussed.

Presenters: Brian Allers, senior vice president, Business Development, TVB; David Buonfiglio, vice president, Digital, TVB

10:30 - 11:15 a.m. | Member Lounge

What News Leaders Need Now

Remote work. Expanding news hours. Hiring problems. Threats to news staff. And an overwhelming sea of never-ending information coming at you and your staff 24/7.

These are unprecedented times, and news leaders need help. Artificial intelligence (AI) is the technology that can change your news world, reinvigorate your staff and give your team actionable big data to truly engage with your audience.

Presenter: Tim Wolff, vice president, TV and Digital Publishing Innovation, Futuri Media

12:35 - 1:35 p.m. | N258-260

Television Small and Medium Markets Engage

Small and medium market TV experts share case studies and their profitable revenue-generating ideas and strategies.

Opening Remarks: Renee Ingenito, vice president, Enterprise Sales, Marketron
Presenters: Jason Hagiwara, president and general manager, Allen Media Broadcasting; Julie Milam, general manager and general sales manager, Marquee Broadcasting; Mike Oates, vice president and general manager, Gray Television; Julie Pruett, senior vice president and regional manager, Broadcasting, Nexstar Media Group; Michael Spiesman, vice president, Sales and Marketing, Allen Media Broadcasting

1 - 1:45 p.m. | Membership Lounge

Creating Multi-Dimensional Environments for Cross-Platform Storytelling

A conversation with industry visionaries for set design and technology covering how operations of any size can be more chameleon-like in their ability to rapidly adapt to developing events and demands of audiences across all platforms.

Stations and other content creators are producing more content on more platforms than ever while the media landscape has more competition than ever. The challenge: to produce content simultaneously for multiple platforms in the most efficient and flexible way. Environments and workflows that foster exceptional storytelling and engage multiple audiences can be created that allow content creators to be nimble, efficient and profitable in expanding cross-platform markets. Operations of any size can be more chameleon-like in their ability to rapidly adapt to developing events and demands without large outlays of money, time, or personnel. In this informative session, engage with industry experts who will share attitudes, solutions and best practices for navigating these rapidly developing demands.

Moderator: Mike Khatcheressian, vice president, Media Production, NAB
Panelists: Kathryn Mosher-Boule’, executive vice president, Angry Badger Productions; Kevin Ferrara, vice president and co-founder, Magis Media; Lonnie Juli, president and chief creative officer, Angry Badger Productions

1:45 - 2:15 p.m. Networking Lounge

Sip-and-Speak Series: Legal and Regulatory Q-and-A

Rick Kaplan, chief legal officer and executive vice president, Legal and Regulatory Affairs, NAB, is here to answer all your “inside the Beltway” regulatory queries.

Presenter: Rick Kaplan, chief legal officer and executive vice president, Legal and Regulatory Affairs, NAB

1:55 - 2:55 | N255-257

The Future is Now: Telling Creative Stories with Technology on The Weather Channel

Join meteorologist Jim Cantore, and colleagues from The Weather Channel as they showcase Immersive Mixed Reality, their proprietary system that takes climate science and adds a touch of Hollywood blockbuster magic to help tell a very realistic and engaging story about what happens in major weather events. This powerful NAB creative technology panel session will entertain, inform and inspire as The Weather Channel team provide an overview of how they approach and explain the environment around us.

Host: April Carty-Sipp, executive vice president, Industry Affairs, NAB
Presenters: Byron Allen, founder, chairman, and chief executive officer, Allen Media Group & Entertainment Studios; Jim Cantore, on-camera meteorologist, The Weather Channel; Mike Chesterfield, senior director, Weather Presentation, The Weather Channel; Tom O’Brien, president and executive vice president, Weather Group and Allen Media Group; Michael Potts, vice president, Design, The Weather Group; Nora Zimmett, president, News and Original Series, The Weather Group

1:55 - 2:55 p.m. | N259-261

Breaking News Barriers: 175 Years of Innovation in Factual Reporting

The media industry is experiencing a period of sustained transformation, and navigating those changes successfully is key to organizational endurance. Hear from the Associated Press (AP), a news organization that has had to continually reinvent itself, navigating complex industry changes. Since its origins in 1846, the AP has been an innovator in content delivery — from boat to horseback, telegraph to images, radio to video and computers to digital — on the approaches taken to face the ever-changing industry and its emerging technologies.

Presenter: Michael Fabiano, vice president, general manager, Americas, Associated Press

1:55 - 2:55 p.m. | N258-260

AWM Presents: Leadership that Looks Forward

Last year the Alliance for Women in Media (AWM) celebrated their 70th anniversary. To commemorate the occasion and to celebrate their continuing and lasting impact, join a panel of AWM luminaries as they discuss how they lead, what factors drive perpetual growth and how their roles across the media landscape today are shaping its tomorrow.

Moderator: Christine Travaglini, president, Katz Radio Group
Panelists: Angie Balderas, senior vice president, general manager, Entravision Communications; Tracy Gilliam, chief strategy officer, Futuri Media; Susie Hedrick, chief executive officer, vCreative

3:15 - 3:45 p.m. | West Connect Floor Theater

Protecting Your Content from Cyber Threats

Cyber threats are more prevalent than ever, and television and radio broadcasters alike are not immune. While reviewing recent cyber-attacks against broadcasters as a backdrop, discover the potential risks stations face in the cyber realm, learn the most common attack vectors for broadcasters, understand common misconceptions that need to be corrected and learn about actionable steps and readily available tools stations can deploy to protect their content and their infrastructure. A must-attend session for every station manager or executive.

Presenter: Motty Anavi, system architect, Video Flow

3:15 - 3:45 p.m. | North Capitalize Floor Theater

TriNet Tips to Retain Top Sellers and Talent

In this fast-paced session discover myths and truths about finding and keeping great sales and on–air talent in a competitive job market.

Host: Julie Milam, general manager and general sales manager, Marquee Broadcasting
Moderator: Athena Fleming, director, Industry Sales Professional Services, TriNet;
Panelists: Kristine Gunn, executive director, Talent and Organization Management, TriNet; Allen Power, senior vice president, Salem Media Group

3:15 - 3:45 p.m. | Member Lounge

Station Education Session: Technology Apprenticeship Program (TAP)

Join the NAB Leadership Foundation to hear more about the Technology Apprenticeship Program (TAP), an educational and technical fellowship program designed to train, inform and recruit a diverse workforce that meets the emerging technology and engineering needs within the broadcasting community.

  • Meet current TAP participants.
  • Learn how this program benefits your station.
  • Hear how the program is growing through new content modules and learn about the Station Technology and Engineering Pathway (STEP).
  • Discover how your station can help the industry by providing internships.

Speakers: Michelle Duke, president, NAB Leadership Foundation; Paloma Johnson- Walker, TAP program manager, NAB Leadership Foundation; Deb Grivois, director of Engineering, WLWT-TV; Bill Hayes, director of engineering, Iowa Public Broadcasting; Anthony “Tony” Plosz, chief technology officer, Graham Media Group

3:30 - 4 p.m. | West IC Floor Theater

The Media Rating Council Re-enters the Spotlight

Chartered by Congress in the 1960s, the Media Rating Council (MRC) received industry-wide attention in September when it suspended its accreditation of Nielsen’s TV audience measurement services following the undercounting of TV audiences during the height of the COVID-19 pandemic. In this Q-and-A, representatives from the “sheriff of Nielsen” will discuss its role in the audience measurement ecosystem, the renewed public scrutiny of audience measurement services and its perspective on new measurement techniques covering both traditional and digital media.

Host: Dan McDonald, vice president, Research, NAB
Presenter: Dr. David Gunzerath, senior vice president and associate director, Media Ratings Council


9:15 - 10:15 a.m. | Main Stage

Executive Leadership Series: Gordon H. Smith and Byron Allen

Join media executive and NAB Television Board member Byron Allen for a candid and informative conversation with former NAB President and CEO Gordon H. Smith in his last appearance at NAB Show. The two will discuss their unique career paths, respective roles as advocates and leaders and speak on the value of local television.

Host: Curtis LeGeyt, president and CEO, NAB
Moderator: Gordon Smith, former president and CEO, NAB
Presenter: Byron Allen, founder, chairman and chief executive officer, Allen Media Group & Entertainment Studios

10:30 - 11:30 a.m. | Main Stage

Closing Keynote: Why the Media and Entertainment Industry Should Think Like a Freak

Join us on the Main Stage for the 2022 NAB Show closing keynote featuring “Freakonomics” co-authors Stephen Dubner and Dr. Steven Levitt.

Since first published in 2005, “Freakonomics” and its multiple follow ups, documentaries and wildly popular podcast have kept the world entertained and informed with their quirky, irreverent and unconventional economics-driven takes on just about any topic you can imagine.

Now, Dubner and Levitt take the NAB Show Main Stage to share their thoughts, examples and anecdotes to help the media, entertainment and broadcast industry think like a freak following one of the most transformative periods in the industry’s history.

Presenters: Stephen Dubner, award-winning author, journalist and radio and TV personality, Freakonomics; Steven Levitt, author and tenured professor of Economics, Freakonomics and University of Chicago


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