Monday Afternoon at the Broadcast Engineering Conference
On Monday,
April 11, there will be two special sessions for conference attendees.
From 1 5 p.m. the IEEE Broadcast Technology Society will
present a tutorial on 3D TV: Content, Systems and Visual Perception
in room S228 of the Las Vegas Convention Center.
The aim of
this tutorial is to offer attendees a broad, but comprehensive
overview of the fundamentals as well as the state-of-the-art technologies
for 3D-TV broadcasting. The tutorial will cover the issues of
how the human visual system perceives stereoscopic and 3D images,
and how this knowledge can be exploited for content production,
coding and transmission, post production, display and visual comfort.
Signal acquisition and display technologies will be reviewed,
with explanations of the different approaches adopted by manufacturers.
A glimpse of the future will be provided by the consideration
of accommodation-consistent, full parallax 3D-TV systems and the
latest developments in spatial imaging techniques. Practical implementations
of a complete terrestrial broadcast system for mobile devices
will be presented. The tutorial will conclude with an interactive
Q&A panel.
Also from
1 5:00 p.m. will be the MPEGIF Master Class-Getting
Ahead of the Game How to Stay Relevant in the TV Landscape
of Tomorrow in room S220 of the Las Vegas Convention Center.
For the first
time we have seen a decline in the number of people paying for
TV. While most operators around the world have seen steady ARPU
growth, there is great concern that perhaps the threat of Over
the Top Television, enabled by ever increasing bandwidth availability
and more efficient encoding, is a real and present danger to the
industry as we know it. Even though some investment analysts have
shown the dumb pipe business model to return more on investment
than the current model, there is a lot to be lost if operators
lose that connection with the subscriber. Cutting the cord,
as it has become known, represents a threat to broadcasters and
pay TV operators alike as it erodes both advertising and subscription
models equally. In the spirit of If You Cant Beat
Them then Join Them, this session will examine the detail
and the nuances in bringing an Over The Top experience inside
the wall to retain that customer connection and even
gain additional ARPU growth. This Master Class will examine options
that are open to the broadcasters and operators and explore the
technical, legal, and commercial constraints that face different
markets and present real life experiences from operators where
multi-screen services have been deployed.
Additional
information on the NAB Broadcast Engineering Conference and the
NAB Show is available online.
The March
28, 2011 Radio TechCheck is also available in
an Adobe Acrobat file. Please click
here to read the Adobe Acrobat version of Radio TechCheck.