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International
Research Park Brings Leading Edge Technologies
to the 2011 NAB Show
At last year's
NAB Show, a new exhibit area premiered - the International Research
Park, highlighting research and development in leading-edge
media technologies from the United States and around the world.
Exhibits featured advanced technologies and equipment not yet commercially
available, presented by start-ups, established companies and research
organizations, all pushing the envelope for content production,
processing, distribution, broadcast, display and interaction with
the consumer.
Building
on the success and excitement generated by last year's debut, the
"IRP" returns to the 2011 NAB Show with more exhibitors,
more space, and more countries represented this year. It also features
a new location, along the North Wall of the North Hall, adjacent
to the walkway to the Hilton Hotel and Pavilion.
This year's
IRP will include 17 exhibitors, occupying over 3,000 square feet
of research exhibit space, plus a large, adjacent presentation theater
area. Seven countries and three international standards development
organizations will be represented there.
Several
exhibitors featured at last year's IRP will return, joined by a
number of first-time exhibitors in 2011. The complete list includes
the following organizations (shown with their country of origin):
- 2020 3D Media
(Spain)
- Alouette
Technology (Japan)
- Advanced
Media Workflow Association & European Broadcast Union (U.S./Switzerland)
- Communications
Research Centre (Canada)
- Electronics
and Telecommunications Research Institute (ETRI) (Korea)
- Georgia Tech.
School of Electrical and Computer Engineering (U.S.)
- Internet
Media Device Alliance (U.K./U.S.)
- Microsoft
Research (U.S.)
- Newsight
Japan (Japan)
- NHK (Japan)
- NPR Labs
(U.S.)
- Rochester
Institute of Technology (U.S.)
- Ryerson University
(Canada)
- Sandia National
Labs (U.S.)
- Speech Conversion
Technologies, Inc. (SCTI) (U.S.)
- Syncbak (U.S.)
- Zaxel Corporation
(Japan)
Among the technologies
scheduled to be presented by these exhibitors are numerous new directions
in 3D technology, perceptual coding, transmission, measurement,
interactive media, mobile digital broadcasting, metadata systems
and higher-resolution audio/video presentation.
At press time,
some specific highlights planned include the following:
- A prototype
White Spaces networking system from Microsoft Research, showing
its intrinsic ability to avoid interference with DTV and wireless
microphone channels in the UHF band that they all share.
- Radio captioning
for the hearing impaired from NPR Labs.
- A Framework
for Interoperable Media Services (FIMS), an emerging standard
that builds on existing program interchange formats for file-based
teleproduction, which enables flexible integration of such equipment
and subsystems from multiple manufacturers (presented by AMWA
and the EBU).
- An improved
version of one of last year's highlights - the fuel-cell powered
cinema/television lighting rig from Sandia National Labs and partners.
- An automated
solution for profanity filtering and live captioning in English
and Spanish from SCTI.
- Audience
authentication for local broadcast television streams from Syncbak.
In an anchor
pavilion at the East end of the IRP, Japanese broadcaster NHK will
present new Ultra HD ("Super Hi-Vision") content in a
theater specially designed for the 7680 x 4320/60P, 22.2 audio-channel
format. The system boasts video resolution 16 times that of today's
HDTV, with uncompressed audio that is three-dimensionally immersive
to the audience.
Also in the
neighborhood around the IRP will be NAB's Radio-Ready Cell Phone
Showcase, ATSC's Tech Zone and the Mobile DTV Pavilion, jointly
presented by ATSC and the Open Mobile Video Coalition (OMVC).
All of these exhibits will present leading-edge developments in
their respective technology areas, making an extended trip to
the North Hall a must for broadcast engineers this year.
The International
Research Park at the 2011 NAB Show will provide a glimpse of the
future - all in one place. It will allow 2011 NAB Show attendees
to conveniently spend some time scanning the horizon, to learn
and experience the innovations, new fundamental breakthroughs,
and the current state of advanced projects underway in academic,
government and commercial research laboratories worldwide. What
you see there today may change the way the industry works tomorrow.
For more information
about the 2011 NAB Show, and for online registration, please see:
www.nabshow.com/.
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