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Delivering
CALM
The FCC deadline
for stations to implement the requirements of the Commercial Advertisement
Loudness Mitigation (CALM) Act is on December 13, 2012.
The bottom line for stations is that they must insure that they
manage the loudness of commercials and programs. Complaints to the
FCC can result in an inquiry and the FCC has processes in place
to track such complaints.
For commercials
and promotional announcements, stations must operate per one or
more of the six rules set forth in the FCC Report and Order in the
CALM Act. (See the end of this article for a very brief recap, or
the TV TechCheck (FCC
Orders CALM over the Land.)
The "Golden
Rule" for audio loudness dictates that the measured loudness
must match the dialnorm value sent during an audio segment. For
commercials that loudness measurement is done beginning-to-end,
including all audio channels (except LFE). While the CALM Act does
not cover programs, A/53 (which is also in the FCC rules) has language
covering program loudness. NAB believes the version of A/53 currently
in the FCC regulations has an inappropriate recommendation for how
to measure the audio to set the dialnorm value for programs. (NAB
has recommended the the FCC to put the new version of A/53 Part
5 into the rules.) The current version of A/53
(Part 5) has language in Section 5.5 which provides guidance
that is consistent with A/85's recommendations on how to establish
dialnorm for programs which facilitates loudness matching between
the program and a commercial. This newer recommendation should be
followed. It does not conflict with the FCC negotiations since the
old version of A/53 Part 5 only recommends an inappropriate method.
Managing both sides of the program/commercial transition is necessary
to minimize the number of instances where the commercial is perceived
as "loud" by consumers. The latest version of A/85 and
A/53 Part 5 provide the best guidance to obtain the best results.
NAB Labs published
a Summary
of Best Practices which complements, but does not replace, the
ATSC A/85 document. It summarizes the main approaches for the most
common situations. Also, NAB members can access NAB
Counsel Memo on CALM Act for guidance on legal responsibilities
established by the Order.
While some audio
encoders can read the measured loudness in the input file and dynamically
adjust the encoding process accordingly, such equipment is not needed
to manage loudness. The typical approach, which NAB Labs recommends,
is to set a "fixed" value for dialnorm in each AC-3 encoder,
and ensure that the audio sent to that encoder has loudness corresponding
to that level. Most networks provide audio that has been managed
to a target loudness level (-24 LKFS is typical). They have certified
(or will soon) that the commercials in their feeds are produced
in conformance with A/85. Commercials to be inserted in the channel(s)
containing such content just need to have audio that matches that
loudness value. Most stations should have processes established
before December 13th to cause the production of any local commercial
to result in a match to your operating loudness level (the dialnorm
level that is "fixed" in the AC-3 encoder). Your measurement
equipment can use any version of BS.1770, but no other methods can
be used for loudness.
Managing commercials
included in content delivered from a content provider who does not
certify they are in compliance is more complex. The SCTE is working
on, but has not yet approved a Recommended Practice for checking
content from non-certified sources. There is a provision in the
rules to enable a safe harbor for such sources which requires each
such (uncertified) source to be subjected to the "spot check"
process before December 13, 2013. In the next year, content from
non-certified sources should be checked for excessive commercial
loudness as part of the ingest process. Alternative approaches for
such checks are outlined in NAB Labs' Summary
of Best Practices.
The rules for
Broadcasters can be found in CFR 47 §73.682(e). They are (highly)
summarized below:
1. Mandatory
compliance with ATSC A/85:2011insofar as it concerns the transmission
of commercial advertisements.
2. Commercials inserted by stationsinstalls, utilizes and
maintains in a commercially reasonable manner the equipment and
associated software to comply with ATSC A/85 (including record keeping
requirements).
3. Embedded commercialssafe harbor--certification or 24-hour
spot check.
4. Use of a real-time processorcommercially reasonable use
with some recordkeeping.
5. Commercials locally insertedby a station's agent-safe harbor--like
#3, but to cover use of a vendor.
6. Demonstrating actual compliancealternative to #2 through
5, in response to an enforcement inquiry; certifying that its own
transmission equipment is not at fault can show compliance with
#1.
If you have questions feel free to call NAB at (202) 429-5346 and
ask for Art Allison.
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