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"OTT
+ OTA" Gains Ground
In recent months, the concept of combining Internet-delivered
("over-the-top" or OTT) television content with over-the-air
broadcast TV content has spawned substantial interest. As more televisions
and set-top boxes (STBs) incorporate Internet connectivity, users
have increasingly found less need for dedicated cable, satellite
or IPTV television services (MVPDs).
One major element left out when switching to Internet-delivered
television content is live local broadcast TV, which is typically
not streamed online today. Therefore the idea of a consumer product
combining over-the-air reception with an OTT receiver holds some
appeal, particularly for the "cable cutters" who are currently
seeking alternatives to MVPD services (or the "cable nevers"
who have never had such service in the first place, and likely never
will).
This trend was notably accelerated last week when
OTT set-top box-maker and service-provider Boxee began shipping
its "Live TV" ATSC tuner dongle, which is intended to
be attached to the company's existing or new STBs called the Boxee
Box (manufactured by D-Link). The tuner dongle provides Boxee Box
users with the ability to receive free over-the-air (OTA) DTV broadcasts,
including HDTV services. (Boxee's STBs cost $149, and the tuner
dongle costs an additional $49. Boxee does not charge users a service
or subscription fee.) The tuner dongle also includes ClearQAM capability,
for receiving unencrypted basic cable service where supported.
Boxee has updated its STB software to support the
tuner dongle, which includes the provision of program guide information
for live TV channels. No DVR functionality is included, but Boxee
hints that this may be forthcoming, perhaps as another modular add-on.
(Given that the original Boxee STB was intended solely for OTT on-demand
viewing from storage "in the cloud," local storage capability
was not really required; so to minimize device cost, no local pause
buffer or recording has been included in current Boxee devices.)
As
the photo shows, the Boxee LiveTV device includes a USB port (for
interface to the Boxee Box) and an F-connector for attachment to
the small indoor TV antenna supplied with the dongle, or to a user-provided
external antenna or ClearQAM cable feed).
For the many users who view their Boxee Boxes through
a TV display that already includes an ATSC/QAM tuner, the new tuner
add-on allows simplified operation, such that the user will not
have to switch between sources, and can view both online and over-the-air
content through a single device. Perhaps more importantly, Boxee's
on-screen program guide also provides a single view of content available
both from online and OTA providersa feature that will become
more valuable if DVR functionality is eventually added.
Boxee is not the only player in this converged "OTA+OTT
STB" environment. Late last year, Channel Master began shipping
the first product in its Channel Master TV line of OTA+OTT HD DVRs.
The CM7400 offers OTT content via the VUDU service (operated by
WalMart), integrated WiFi (802.11b/g/n), dual ATSC/ClearQAM tuners,
and a 320 GB hard disk, offering up to 35 hours of HD or 150 hours
of SD recording. The unit retails for $399, with no antenna included,
but again, no subscription fees are levied, and a live TV program
guide is provided.
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Channel
Master TV CM7400, front view
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Channel
Master TV CM7400, rear view
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A number of related announcements were made at CES
2012, including Iomega's debut of its own version of the Boxee platform.
There are also an ever-changing inventory of do-it-yourself hardware
and software components that allow enthusiast consumers to build
their own solutions with tuner cards, hard drives and applications
on general-purpose platforms. Deriving a singular, integrated OTT+OTA
program guide remains elusive on such systems, however, making content
navigation a cumbersome task for many users.
Meanwhile, DVR pioneer TiVo continues to offers
a number of products direct to consumers that now combine OTT with
dual OTA tuners and up to 150 hours of HD recording. (TiVo does
require a monthly subscription for its integrated program guide.)
Finally, most of these products also offer a variety
of built-in apps for connection to social media and photo-sharing
services, as well as interfaces to other devices such as laptops,
smartphones and tablets for portability of contentanother
new and increasingly desirable aspect of television consumption
today.
While the world of TV continues to change, over-the-air
broadcast content remains an important element of it. Innovative
products such as those described here should help keep it that way.
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