Small and medium market stations rely on creativity and ingenuity to create winning ad campaigns for their advertisers. Gather real world examples of money-making initiatives that your station can put to use immediately during the NAB Show session, Small/Medium Market Idea Swap.

Small/Medium Market Idea Swap
Monday, April 12, 2010
10:30 - 11:45 a.m.
N235/237

Moderator:
Julie Koehn, president, WLEN Radio
Panelists:
Bayard (Bud) Walters, president, The Cromwell Group, Inc
Valerie Geller, president, Geller Media International
Kay Olin, president, Local Focus Media

In small and medium markets creativity and solution based ad campaigns reign supreme. Hear money making principles and promotions that you can put to use immediately to increase revenue, and then improve cash flow further by adding cost-saving ideas from this panel of experts.

Don’t miss out on this and other broadcast management, sales, legal and new media sessions. Register for an NAB Show Conference Flex Pass today!

For a full list of Broadcast Management Conference sessions at the NAB Show, or to register, visit www.nabshow.com.