What happens when you combine a hyper-local focus on community and content with multiplatform delivery and revenue streams? A new era of opportunities for broadcasters. It’s just one part of the NAB Show session The New Radio Model: Tool Kit and Case Studies.

The New Radio Model: Tool Kit and Case Studies
Monday, April 12, 2010
10:30-11:45 a.m.
N235/237

Moderator:
Mike Henry, CEO, Paragon Media Strategies
Panelists:
Mark R. Fratrik, vice president, BIA/Kelsey Group
Jim Kerr, vice president of Strategy, Triton Digital
Skip Pizzi, principal, Skip Pizzi, Media Technology Consultant
Dan Halyburton, senior strategist and broadcast relations manager, RadioTime

A new radio model that combines a hyper-local focus on community and content with multiplatform delivery and revenue streams will be presented to exhibit the breadth of new opportunities available to broadcasters. Included is a tool kit for the new radio model showcasing a new operating budget template and tips on new roles for station general managers, new business development, creating new customers, local interactive ad dollars, mining local events and multiplatform listener engagement.

Don’t miss out on this and other broadcast management, sales, legal and new media sessions. Register for an NAB Show Conference Flex Pass today!

For a full list of Broadcast Management Conference sessions at the NAB Show, or to register, visit www.nabshow.com.