It’s no secret that the newspaper industry is losing advertising revenue. The question is, where is it going and how can you get your share?
Right now, television has the greatest opportunity to not only compete with newspaper, but to actually beat them. Doc Holliday, president of Superior Sales Training, will present a fast-paced and informative webcast on Competing with Newspaper that will provide the answers.
This webcast will cover:
- What makes the present so different from the past
- The state of the newspaper industry
- How they sell newspaper advertising
- What we can learn from them
- Where the money is going
- Business categories that you should focus on
- How to convert newspaper advertising budgets
- How to find the information that will help you compete and win
This session offers the opportunity for live interaction with the presenter.
Don’t miss these additional webcasts that will help you stay motivated and tap into a growing category.
Selling Automotive Aftermarket
This session is loaded with idea starters and success stories that will help you make the most of this growing advertising category. Susan Novicki, president of Morrison and Abraham, has built her reputation on generating new revenue from non-traditional advertisers. She teaches sellers how to find the opportunities, what to say to influence the decision makers and how to develop successful promotions. In this webcast, she applies her expertise to the automotive aftermarket category.
Motivation Strategies to Thrive in Difficult Economic Times
Leading motivational strategist and author, Gail Kasper, provides the tools you need to achieve extraordinary results. She also explains the step-by-step processes that will get you there. Gail's formulas will help you consistently maintain a positive attitude, beat procrastination, manage your time more effectively and make choices that result in success.
Both of these archived webcasts are available today! Click here for more information.
This partnership between NAB and TVB is an exclusive member benefit. Register today!