Throughout the conference, attendees presented their “Topper” sales promotion ideas selected by the Small Market Exchange planning committee during the months leading up to the event. Through four rounds of voting, attendees selected their favorite promotional ideas to move on to the Best-of-the-Best voting round.

Congratulations to Diane Harlan, local sales manager for KCDB-TV Lubbock, Texas, a Raycom Media station. Harlan’s entry, “Best of the West,” took home top Best-of-the-Best honors. Harlan won a special trip for two to San Francisco and the Napa Valley and a complimentary registration for the 2010 Small Market Television Exchange.