The NAB Pulse March 23, 2009

NAB.org | Industry Areas | News Room

NAB Applauds Verizon Wireless and AT&T on Addition of FM-Capable Mobile Phones
NAB President and CEO David K. Rehr sent letters last week to the chief executives of Verizon Wireless and AT&T applauding the mobile phone service providers on their recent inclusion of FM radio-capable handset devices. Verizon Wireless recently added the Samsung Omnia to its list of supported mobile handsets. AT&T has added the LG Incite. Both devices include FM radio as one of their features.
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Radio Heard Here Launches New Music Series, New Campaign Spots
Last week the Radio Heard Here campaign launched a new music series of radio spots, featuring interviews with new artists expressing their appreciation for and love of radio. The spots showcase new artists' affinity for radio both for its power to connect them with a nationwide audience and their own pleasure at discovering new music on the radio. The first spot, released last week, features new music artist Caitlin Crosby.
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Streaming Agreement Deadline April 2
Reminder that the April 2 deadline is approaching for companies that want to opt-in to the NAB streaming agreement. If you are a company that is currently streaming music, and you want to choose the NAB negotiated rates, you must fill out an election form on the SoundExchange Web site.
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More Radio News

Five More Lawmakers Express Opposition to Label-Led Performance Fee on Radio >

Top 10 Reasons Radio Broadcasters Should Attend the NAB Show >

NAB Radio Show Early Bird Rates until March 31 as Low as $299 >

Broadcast Management Session Spotlight: Producing Videos for Your Web Site >

NAB to Release New DTV Television Spots This Week
NAB will release today and Friday new television spots to help guide consumers through the final steps in upgrading to digital television before the June 12 national transition. Produced as part of NAB's rebranding effort to educate viewers about the new deadline, the new spots provide in-depth information about converter boxes and reception issues, building on previous NAB spots that address these topics.
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NAB Show - "It's 10:30, Do You Know Where Your DTV Signal is Being Carried?"
Cable operators are on the offensive seeking change to laws governing must carry and retransmission consent. The Satellite Home Viewer Extension and Reauthorization Act (SHVERA) expires later this year. How will changes being considered in Congress and at the FCC affect your bottom line? What issues need your attention to ensure that your station's signal is being carried lawfully and with your consent?
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In Brief

NAB Education Foundation Announces Service to America Award Winners
NABEF has announced the winners of the 11th annual Service to America Awards. Winners will be honored at the Celebration of Service to America Awards dinner on Monday, June 8, at the Renaissance Washington, D.C. Hotel. The celebration recognizes outstanding community service by local broadcasters.
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Go Green at Your Station and in Your Community
Help your community go green with new public service materials from NAB and the Environmental Protection Agency. Now en route to your station, the Going Green guidebook contains a variety of simple suggestions to protect the earth and green your station and your community. Utilize the public service announcement scripts, going green facts and on-air initiatives to bring important information about green action home to your community. For more information or to request additional copies, contact NAB at publicservice@nab.org or call (202) 429-5448.

Broadband TV/Video Highlights at the NAB Show
As one of this year's key themes at the NAB Show, broadband TV and video topics are found in abundance throughout sessions in Telecom2009, Broadcast Engineering Conference, within Content Central and throughout the Exhibit Halls and Pavilions. Hear from Josh Schwartz, Creator and Executive Producer of two of today's hottest shows ("Chuck" and "Gossip Girl") in Super Sessions. Learn more about this year's key themes at www.nabshow.com.

Earth Day Party and Green Car Giveaway
On Wednesday, April 22 at the NAB Show, join us outdoor on the patio as we celebrate Earth Day with a Green Car Giveaway, featuring Victor Vision, a free ZENN (Zero-Emission No-Noise) all-electric car for one lucky winner! Open to all attendees. Learn more about this event and other Going Green initiatives at www.nabshow.com.

The 2009 NAB Legal Calendar is available here.