The NAB Pulse January 26, 2009

NAB.org | Industry Areas | News Room

Dave Ramsey to Keynote NAB Show Radio Luncheon
Dave Ramsey, money management expert and host of the nationally syndicated radio program, "The Dave Ramsey Show," will deliver a keynote address at the NAB Show Radio Luncheon, held April 21 in Las Vegas. During the luncheon, sponsored by ASCAP, Ramsey will discuss the financial challenges faced by his listeners, and what radio broadcasters can do to relate to their audiences in the current economic climate.
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Radio Heard Here Year in Review
This past year has been a catalytic one for radio. The National Association of Broadcasters, in partnership with the Radio Advertising Bureau and the HD Digital Radio Alliance, unveiled the Radio Heard Here campaign to reposition radio for a vibrant and successful future.
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Crystal Radio Awards Help Recognize Staff Efforts
Winning a Crystal Radio Award can help keep staff morale high, which is now more important than ever. "In local radio, we do tons of work in the community. Much of it goes unheralded," said Jim Coloff, general manager of 2008 Crystal-winning station KCVM, Cedar Falls, Iowa. "The Crystal Award has helped our staff feel that everything we do, no matter how small or unnoticed, is 100 percent worth doing and is making a difference." Recognize your station and staff for making a difference in your community. Entry deadline is February 3. Entry details and information can be found here.

Webcast Series - Selling in a Difficult Economy, Next Session is Wednesday, February 4, 2009
What does it take to sell effectively in today's challenging economy? How can you help your sales team get its share of business when ad budgets are being cut? Join NAB, TVB and Mike Blinder for this timely Account Executive Sales Seminar Series designed to help your team address these challenges and others. Blinder, author of Survival Selling Even in the Toughest Times, provides an overview of what it takes to succeed in media sales regardless of experience, market size or economic conditions.
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In Brief

Spotlight on Service
This month, the spotlight is on WNZR-FM and WMVO-AM in Mount Vernon, Ohio. The two stations competed against each other to raise cash donations and cans of food in response to tightened budgets among Knox County residents. Their efforts resulted in 54 truckloads of food and $180,000 in donations to feed the area's hungry. Click here to read more about the "Food for the Hungry" drive. To view hundreds more examples of broadcasters' community service or to share your station's public service story with us, visit www.broadcastpublicservice.org.

NAB Education Foundation Appoints New Members to Board of Directors
The National Association of Broadcasters Education Foundation (NABEF) announced last week that David Barrett, president and CEO of Hearst-Argyle Television, Inc. and Larry Patrick, managing partner, Patrick Communications, were recently named to NABEF's Board of Directors. Both candidates were approved unanimously by the NABEF Board of Directors during the group's December meeting.
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NAB There...at the NAB Show
Advance your knowledge and your network with a unique and diverse education offered nowhere else, which provides you with a competitive edge and immediate return on your investment - the NAB Show! Return to your office with real-time solutions that can be shared and implemented immediately - without wasting countless hours in independent research. Make professional contacts with whom you can consult with all year long. Free exhibits-only registration - use code PP01 by April 16.

NAB International Broadcasting Excellence Award
The NAB International Broadcasting Excellence Awards are given to licensed non-U.S. radio or television stations in recognition of their exceptional leadership in advancing the broadcast industry and the services they provide to their community and audiences. The deadline for applications is 13 February 2009. Winners are honored at the NAB Show in Las Vegas, Nev., USA, in April 2009. Nominee does not have to be an NAB member. To apply for the award, visit www.nab.org/InternationalAward. Apply today!

The 2009 NAB Legal Calendar is available here.