Share the many examples of the community service your station provides each and every day by profiling an organization or individual your station has helped, noting the success of the effort. Use the "Sample Scripts for On-Air Spots" tear-out sheet from NAB's Advocacy Guide to help you get started. These advocacy efforts can help further strengthen the profile of your station as an entity that is making a difference in your local community. Originally mailed to stations in July, the "Sample Scripts for On-Air Spots" and complete Advocacy Guide containing even more outreach ideas, are available online. For more information or to request a free hard copy, contact NAB at publicservice@nab.org or call (202) 429-5448.
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