An enthusiastic David Rehr provided broadcasters with an encouraging look at the future of broadcasting at Monday's All Industry Opening Keynote sponsored by Accenture. NAB's president and CEO said to conference attendees, "...To truly reap the benefits of the digital age, we must move forward without looking back. This is an opportunity to reinvent our business. But we can't accomplish change without hope and a renewed spirit. We must embrace our digital future and all the possibilities that come with it. We must aggressively promote this great broadcast medium of the future."
To read the full transcript, click here.
Rehr also presented Charles Osgood with the Distinguished Service Award. "Charles Osgood has received some of the highest praise in broadcast journalism for his engaging wit and imaginative commentaries," said Rehr. "We are honored to recognize him for the significant contributions he has made to the broadcasting industry."
Since joining CBS in 1971, Osgood has covered everything from breaking news to human interest stories to fine arts and culture, garnering some of the highest accolades in broadcast journalism.
Rounding out the Opening Session, International Broadcasting Excellence Awards were presented to CKLM "Border Rock 106.1 FM The Goat," New Delhi Television and Tokyo Broadcast System. Attendees also heard diverse view points from Hollywood actor, screenwriter, director and producer Tim Robbins.
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