NAB.org   |   Industry Areas   |   News Room  
The NAB Pulse

International Broadcasting Excellence Award Recipients to be Honored at NAB Show

Tokyo Broadcasting System, Inc. (TBS), NDTV India and Canada's 106.1 FM, "The Goat" will receive this year's National Association of Broadcasters (NAB) International Broadcasting Excellence Awards at the NAB Show All-Industry Opening Keynote, sponsored by Accenture, on Monday, April 14. The awards recognize NAB international broadcast members who have demonstrated exceptional leadership and uniqueness in successfully serving their audience through broadcast innovation or service to community.

Since 1994, TBS has worked to draw local and national attention to global warming. Their comprehensive recycling center allowed TBS to recycle 75 percent of the company's waste in 2006, setting an example for businesses throughout the community. They also used the TBS Radio airwaves to promote their "Lighting Down Campaign," encouraging listeners to switch off their lights for two hours during the summer solstice. "Lighting Down" generated so much interest within the community that TBS is currently working on expanding the project to other countries. As the host broadcaster for the 2007 World Athletics, TBS drew international attention to their environmental initiatives. During the eight day event, TBS provided 80 hours of broadcast and international signal production to over 60 broadcasters with certified green energy. Using energy generated by natural resources allowed TBS to offset 190 tons of carbon dioxide.

With innovative engineering, NDTV developed a system that allows broadcasters to deliver high quality graphics at a lower cost and with less effort than other graphic delivery systems. As an operator of five national TV channels, NDTV has a constant need for new graphic delivery systems. The stationary graphics and animations delivered in everyday broadcasting and breaking news scenarios are expensive to develop and often require skilled professionals to maintain. NDTV addressed this problem by writing their own software to deliver real time graphics. Using Adobe Photoshop and Adobe After Effects, NDTV engineers developed their own software to store, organize, maintain and deliver graphics. The system is designed using familiar technology that is user-friendly and less expensive to maintain. The software saved NDTV over $300,000 and garnered international attention during the Commonwealth Broadcasting Association (CBA) General Conference held in January.

Five years ago, CKLM "Border Rock 106.1 FM The Goat" became the first privately held broadcaster in Canada to be awarded with NAB's International Broadcasting Excellence Award. Since then, "The Goat" continues to maintain strong bonds with the community through participation in local projects and charities. Year after year, their annual Christmas Convoy provides enough donations to pack the shelves of every food bank in the broadcast region. For the past two years, the "No Hair" Extraordinaire program acquired over $15,000 for Breast Cancer research, and the Brown Bag Challenge, featuring a lively hockey showdown, raised hundreds of dollars for several local charities. From contributing to student programs to promoting the local Rotary Club, "The Goat" remains closely connected to their listeners and their community.

Established in 1995, the NAB International Broadcasting Excellence Award is recognized worldwide as one of the premier awards in the broadcasting industry. A complete list of previous award recipients is available here.


Return to The NAB Pulse Main Page



Member Lounge

NAB SmartBrief

The Pulse ©2007. NAB. Editor: Maureen Walker; (202) 429-5308; Fax: (202) 429-5410; email: mwalker@nab.org

Official NAB Privacy Policy
© 2008 National Association of Broadcasters 1771 N Street, NW, Washington DC 20036