There's a new way to protect your station's license. It's no longer enough to do great things for your viewers, listeners and community – you also have to tell your legislators what you are doing and why it matters. Don't let policymakers take you for granted. Every day, they are bombarded with requests from cable, wireless, satellite, record labels and others who want to pass legislation that would significantly harm your business. Let's ensure they are also hearing regularly from their constituent broadcasters (and your broadcast audiences) about the immense value you provide your communities. Legislators should know that even as stations face tremendous challenges due to the pandemic, you are committed to providing essential services to your communities every day.
Get started using the tools below and contact NAB Marketing for more information, resources and ideas on how to tell your story.