SCHEDULE

WEDNESDAY, SEPTEMBER 14
2 - 5 p.m. Early Registration
THURSDAY, SEPTEMBER 15
7:30 a.m. - 5:30 p.m. Registration Open
7:30 a.m. - 5 p.m. Exhibit Hall Open
7:30 - 9 a.m. Pancake Breakfast
Sponsored by Katz Television
9 - 9:15 a.m. Welcome and Conference Opening
9:15 - 10 a.m. Opening Keynote
10 - 10:10 a.m. Sneak Peek: Lessons from America's Best New Business Developers
Presenter: Tom Ray, Executive Vice President, Jim Doyle & Associates
10:10 - 11 a.m. Digital Keynote
11 - 11:15 a.m. Refreshment Break in Exhibit Hall
Sponsored by Holiday Vacations
11:15 a.m. - 12:15 p.m. Panel: Competing Locally in the Digital Space
Moderator: Tom Keeler, General Manager, WISC Madison, Wisc.
Panelists:
  • Tony Courtwright, Director of Digital Media, News-Press Gazette Co.
  • Sara Droke, Emerging Media Director, WPSD-TV, Paducah, Ky.
  • Amanda Hull, General Sales Manager, KCCI Des Moines, Iowa
12:15 - 1:15 p.m. Lunch: Free Time in Exhibit Hall
Sponsored by The Weather Company
1:15 - 2:15 p.m. Breakout Sessions - Block 1
Pre-register for breakout sessions.
2:30 - 3 p.m. Money Makers Competition, Round 1
Sponsored by System 21
3 - 4 p.m. Disrupting the Local Sales Paradigm
4 - 5:30 p.m. Welcome Reception in the Exhibit Hall
Sponsored by Sony Pictures Television
5:30 p.m. Open Night in Phoenix
FRIDAY, SEPTEMBER 16
7:30 a.m. - 5:30 p.m. Registration Open
7:30 a.m. - 5 p.m. Exhibit Hall Open
7:30 - 8:45 a.m. Buffet Breakfast
8:45 - 9 a.m. Welcome
9 - 10 a.m. Finding, Hiring and Developing Super-sellers
10 - 10:30 a.m. Money Makers Competition, Round 2
Sponsored by System 21
10:30 - 10:45 a.m. Refreshment Break in Exhibit Hall
Sponsored by Holiday Vacations
10:45 a.m. - 12:15 p.m. Advertising Panel: Automotive
Moderator: Michael Spiesman, Vice President, Sales and Marketing, Heartland Media
12:15 - 1:15 p.m. Lunch: Free Time in Exhibit Hall
Sponsored by Second Street Media Solutions
1:15 - 2:15 p.m. Breakout Sessions - Block 2
Pre-register for breakout sessions.
2:30 - 3 p.m. Money Makers Competition, Round 3
Sponsored by System 21
3 - 4 p.m. Advertising Panel: Emerging Categories
4 - 5:30 p.m. Exhibit Hall Reception
7 - 9 p.m. SMTE Party
SATURDAY, SEPTEMBER 17
7:45 - 8:45 a.m. Breakfast
8:45 - 9 a.m. Welcome
9 - 9:30 a.m. Money Makers, Round 4
Sponsored by System 21
9:45 - 10:45 a.m. Breakout Sessions - Block 3
Pre-register for breakout sessions.
11 - 11:45 a.m. Closing Keynote - Lessons from America's Best New Business Developers
Presenter: Tom Ray, Executive Vice President, Jim Doyle & Associates
11:45 a.m. - 12 p.m. Money Makers, Final Vote
Sponsored by System 21
12 p.m. Prizes and Winners
12:15 p.m. SMTE Adjourns
1 - 4 p.m. Digital Strategies Exchange for Television
Open to all SMTE attendees but registration is required.

Topic 1: Rapid Fire NTR Money Makers

Repeated Thursday, Friday and Saturday

From leveraging social media to developing long-form programs, you'll exchange money making ideas that have been successful in other small markets. The price of admission is just one idea but you'll walk away with many more.

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Digital 101 Track

Thursday: Digital Sales Literacy
Friday: Digital Operations Literacy
Saturday: Understanding Digital Analytics

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Special Topics Track

Thursday: Maximizing Sales for Spanish-Language Stations
Friday: Focus for Account Executives
Saturday: Issues for Small Ownership Groups and Singly-Owned Stations

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Best Management Practices

Thursday: Best Practices for Local Sales Managers
Friday: Best Practices for General Sales Managers
Saturday: Best Practices for Digital Sales Managers

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Maximizing Multicast Opportunities

Repeated Thursday, Friday and Saturday

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Staging and Selling Events

Repeated Thursday, Friday and Saturday

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Patrick Communications Katz Sony Pictures Second Street Holiday Vacations Videa Media Staffing Network Comscore System 21 The Weather Company Simpli.fi Nielsen Syncbak Frankly Affinity X Cornerstone Media Group