During his extensive advertising and broadcasting career, Jim Doyle has been Director of Sales for a TV Group, has owned an advertising agency, and co-owned multiple TV stations as well as a Rochester, NY radio station. He founded Jim Doyle & Associates in 1991.
Jim has presented marketing workshops for business people in over 500 cities across the country. His signature program, UPGRADE Selling®, is based on the philosophy that every business is different and in order to be successful selling advertising, you must first help the advertiser’s business be successful by diagnosing the business owner’s needs and goals, and tailoring the advertising to accomplish those goals. He is author of the books, Don’t Just Make a Sale, Make a Difference and Prime Time: Transforming Your TV Sales Staff Into A Sales FORCE; has conducted national conferences on healthcare, auto, and attorney marketing; and has developed numerous acclaimed sales training programs including the multi-million dollar virtual interactive sales training platform, Doyle On Demand™; TVSales.101, Succeeding in the Digital Age of Television™; and The ADvantage, Producing Ads that Renew™. Jim is a Certified Speaking Professional with the National Speakers Association and is one of the most requested speakers at the National Association of Broadcasters conferences.
He is the father of two adult children and lives in Sarasota, Florida with his wife, Paula.
Special group discounts are available! Contact Anne Frenette at firstname.lastname@example.org or (202) 429-5368 for details.