Advances in technology are giving local broadcasters opportunities to find better, more innovative ways to deliver the high-quality programs and services that local communities expect and deserve. The Technology department helps broadcasters stay relevant and informed in an ever-changing media landscape and supports the development of new technology.
Created in 2012, NAB Labs is a program of the National Association of Broadcasters that provides a platform for innovation, a venue for forging partnerships and testing new technology, and educational events to create awareness about over-the-air radio and television technology initiatives. NAB's FASTROAD (Flexible Advanced Services for Television and Radio On All Devices) technology advocacy program is a component of NAB Labs.
Mobile TV gives consumers access to local broadcasting’s premier content, including live, local news, entertainment, sports programming and emergency information, all in the palm of their hand. No streaming, or WiFi is necessary; instead, the technology utilizes the broadcast TV airwaves, which unlike other services, can deliver information to the masses at precisely the same time with no buffering. Since 2007, NAB has worked with an industry coalition to spur this technology, and in 2012, local broadcast television on mobile devices became a market reality. For information and resources on mobile television, click here.
Advanced Television Systems Committee
The Advanced Television Systems Committee, Inc., is an international, nonprofit organization developing voluntary standards for digital television. The ATSC member organizations represent the broadcast, broadcast equipment, motion picture, consumer electronics, computer, cable, satellite and semiconductor industries. ATSC creates and fosters implementation of voluntary standards and recommended practices to advance terrestrial digital television broadcasting, and to facilitate interoperability with other media.
National Radio Systems Committee
The National Radio Systems Committee (NRSC) is jointly sponsored by the National Association of Broadcasters (NAB) and the Consumer Electronics Association (CEA). Its purpose is to study and make recommendations for technical standards that relate to radio broadcasting and the reception of radio broadcast signals.
AFD Ready Initiative
AFD Ready is an initiative created by television broadcasters to ensure uniform and optimum program delivery of television broadcasts after the analog shutdown on June 12, 2009. Through this initiative, participants will work to increase awareness of AFD and promote its use throughout the television industry.
Emergency Alert System
The Emergency Alert System (EAS) is a national public warning system that requires broadcasters, cable television systems, wireless cable systems, satellite digital audio radio service (SDARS) providers and direct broadcast satellite (DBS) service providers to provide a communications capability to the president to address the American public during a national emergency. The system also may be used by state and local authorities to deliver important emergency information such as AMBER alerts and weather information targeted to a specific area.