Agenda

Wednesday, October 22

NAB Show New York

Convention Floor Theater, Javits Center

1:30 - 2:15 p.m. Trust, Misinformation and News Credibility: Rebuilding the Public’s Confidence in Journalism
2:30 - 3:15 p.m. AI and Automation in News Production: Opportunity, Efficiency and Ethics
5 - 6:30 p.m. Futures Attendees Reception

Thursday, October 23

The Disney Company

Disney’s NYC Headquarters at 7 Hudson Square

8 - 9 a.m. Registration and Breakfast
9 - 9:45 a.m. Keynote Speaker: Dr. Robert Blumofe, executive vice president and chief technology officer, Akamai Technologies
9:45 - 11 a.m. Content Monetization
Explore the revenue revolution—from machine learning-enhanced programmatic advertising to subscription models, direct-to-consumer strategies and AI-generated content opportunities.
11 a.m. - 12:30 p.m. Content Consumption and Consumer Expectations
Examine shifting viewing behaviors, AI-driven personalization, mixed reality experiences, cross-platform strategies and how broadcasters are meeting evolving consumer demands in an immersive, attention-driven economy.
12:30 - 1:30 p.m. Lunch
1:30 - 2 p.m. Lightning Presentations
Present and hear from fellow participants.
2 - 3:45 p.m. Content Protection
Explore future-proof strategies for brand protection, bot detection and blocking systems and safeguarding content integrity in an era of AI-generated media and sophisticated fraud.
3:45 - 4 p.m. Wrap-up and Reflections