As of November 7, 2012
Schedule subject to change
| Sunday, November 11 | |
| 12 - 2 p.m. | Registration |
| 2 - 2:15 p.m. | Welcome Marcellus Alexander, Executive Vice President, Television, NAB Kevin Gage, Executive Vice President and Chief Technology Officer, NAB |
| 2:15 - 2:45 p.m. | Opening Keynote John Gage, Retired, Sun Microsystems |
| 2:45 - 3:15 p.m. | Display Technologies for the Future The rapid evolution of home display technology offers the potential for an ever-more realistic and immersive experience of media and, within a few years, we will see large and yet also unobtrusive 'lifestyle' surfaces that could cover a whole wall. In the face of such capability the obvious question is "How might the television experience evolve?" and our vision is of a better, more integrated system that provides viewers with both a collective and personal experience and which adapts to a range of sources, including metadata, from both outside and inside the home. Simon Parnall, Vice President Technology, Cisco |
| 3:15 - 4 p.m. | Reaching the Mobile Audience, Right Now Mobile is the largest technology platform in history. With an estimated installed base of 245 million smartphones in the U.S. by 2016, mobile provides a tremendous opportunity for broadcasters to reach larger audiences. This session will cover lessons learned from previous mobile TV experiences, the current technology landscape and how broadcasters can benefit from standard technologies and protocols to penetrate the mobile ecosystem and augment their viewership - right now. Rob Chandhok, President, Qualcomm Internet Services; President, Qualcomm Innovation Center, Inc.; Senior Vice President, QCT |
| 4 - 4:15 p.m. | Break Sponsored by WorldNow |
| 4:15 - 5 p.m. | The Consumer Connection CNET's Brian Cooley will give us a look at how mobile has moved dramatically to the mainstream, with a peek at the devices that are making that happen and the services that are changing the way users set their expectations of what media means to them. Brian Cooley, Editor-at-Large, CNET |
| 7 - 9 p.m. | Buffet Reception Sponsored by BitCentral |
| Monday, November 12 | |
| 8 - 9 a.m. | Breakfast Sponsored by BIA/Kelsey |
| 9 - 9:15 a.m. | Welcome from NAB CEO Gordon H. Smith, President and CEO, NAB |
| 9:15 - 9:45 a.m. | The Media Money Trail This segment will focus on some of the entrepreneurs receiving venture capital and the reasons why VC firms find them attractive. Hear from an expert who studies the trends, tracks the funding and drives the future of the media industries. Rob Glaser, Founder, Chairman and Interim CEO, Real Networks |
| 9:45 - 10:15 a.m. | Dashboards of the Future - Part I Vehicle dashboards are evolving as consumers embrace new ways to stay connected while in their vehicles. In this session, we will hear two presentations from experts looking at the center console, futuristic concepts being considered and their possible impact on broadcasting. Jon Bucci, Vice President, Connected Vehicle Technologies, Toyota Motor Sales, USA, Inc. |
| 10:15 - 10:30 a.m. | Break Sponsored by WorldNow |
| 10:30 - 11 a.m. | Dashboards of the Future - Part II Robert Acker, Vice President and General Manager, Aha Radio at Harman International |
| 11 a.m. - 12 p.m. | Expectations and Opportunities - The New Era of Broadcasting The coming of the Information Age heralds the opportunity for a new broadcasting system where editorial integrity and social responsibility remain paramount, but allow new audience behaviors to develop. How will viewer understanding of familiar paradigms of time, place, social networking and editorial formats evolve to keep up? Matthew Postgate, Controller, Research and Development, BBC |
| 12 - 1:30 p.m. | Lunch Sponsored by Harris Corporation |
| 1:30 - 2 p.m. | Advanced Media Technologies for the Home The past decade has seen a proliferation of new content delivery technology for consumers. At the same time, there have been dramatic improvements in the quality of traditional viewing platforms and the rise of new platforms such as smart phones and tablets, which feature both portability and internet access. How are these technologies influencing the home media environment? And how are media consumption habits being influenced by these potentially "disruptive" technologies? Ken Williams, Executive Director and CEO, Entertainment Technology Center, University of Southern California |
| 2 - 3 p.m. | Checking in with the Millennials What captures the interest of this demographic? What do they think broadcasters should do to get their attention? Moderator John Gage, Retired, Sun Microsystems Panelists Jacquelle Amankonah, Gould School of Law, Marshall School of Business and School of Cinematic Arts, USC Burton Chaikin, School of Cinematic Arts, USC Andy Myers, School of Cinematic Arts, USC Allegra Tepper, School of Cinematic Arts, USC |
| 3 - 3:15 p.m. | Break Sponsored by WorldNow |
| 3:15 - 3:45 p.m. | Entertainment in the Age of Big Data Digital technology has been a disruptive force in entertainment, presenting both challenges and opportunities to the core economic models of distribution and revenue. Intel Labs is pushing that disruption into the heart of storytelling. With their partners in industry and academia, they are working to identify a genuinely new form of entertainment, which combines the great storytelling and serial appeal of TV with compelling interactive elements familiar in the game industry. The future is interactive. Tawny Schlieski, Research Scientist, Interaction and Experience Research Group, Intel Labs |
| 3:45 - 5 p.m. | Cool Companies You Should Know Each year, this panel introduces early stage companies that can benefit broadcasters. This year, you will meet five new companies. Mixpo - takes video ads and makes them dynamic, interactive and geo-targeted. Concept.io - creates personalized audio news. RawData - provides local media and mobile measurement via smart phones. AD Theorent - converts local station content in expandable mobile ad media tiles. Blekko - provides content for station websites fueled by consumers that follow local station personalities. Facilitator Pierre Bouvard, Senior Vice President Media Sales, TRA Inc. Companies AD Theorent - David Apple, President/Founder, Growth Matters Media Division Blekko - Mike Markson, Chief Marketing Officer Concept.io - G.D. Ramkumar, Co-founder and CEO Mixpo - Anupam Gupta, President and CEO RawData - Chad Nuesmeyer, CEO |
| 7 - 9:30 p.m. | Reception and Dinner Sponsored by Patrick Communications |
| Tuesday, November 13 | |
| 7:30 - 8:30 a.m. | Breakfast |
| 8:30 - 9:10 a.m. | Will OTT Kill Television As We Know It? TV is already dead, at least as we knew it from the prior century. What matters now is which type of Phoenix is likely to rise from TV's ashes. Viewers' interest in OTT teaches us what the future of TV will look like: It will interact with multiple devices, it will be on demand, it will be social and it will involve many more programming options than before. James McQuivey, Vice President, Principal Analyst, Forrester Research |
| 9:10 - 10 a.m. | Pulling it All Together for Radio and Television Broadcasters This closing session will provide a concise summary of this year's NAB Futures event, identifying key trends and ideas. John Gage, Retired, Sun Microsystems |
| 10 a.m. | Adjourn |
Additional Sponsors
Conference Bag WideOrbit
Welcome Package Media Audits International
Lanyards VideoHub
"As broadcasters, we need stay ahead of the curve and make deliberate strategic steps to embrace new ideas and emerge smarter and stronger as we push forward. The uniqueness of this conference offers us the opportunity to do just that."
Brian Lawlor
Senior Vice President, Television
The E.W. Scripps Co.
"Of all the conferences I attend, the Futures Summit provides the most value for me. I am charged with leading the strategic vision for my company. The focus of this conference is singularly the future of our industry. You just can't get that anywhere else."
Randall D. Bongarten
Chairman and CEO
Bonten Media Group