National Association of Broadcasters

Sandhi Kozsuch

Principal, Strategic and Industry Initiatives
Cox Media Group Atlanta

Sandhi Kozsuch is principal, Strategic and Industry Initiatives for Cox Media Group in Atlanta, where he focuses on the development of Next Gen TV/3.0, internet TV, digital radio, datacasting and music licensing. He also serves as chairman of Pearl TV, the consortium of eight broadcast TV media companies working on the development of ATSC 3.0, new technologies and distribution platforms for the industry and advanced advertising.

Over the past few years, he has served on committees for the NAB and ATSC and as past chairman/board member for NewsON. He currently serves on the board of the Broadcast Traffic Consortium (BTC), providing digital and dashboard opportunities for the radio industry. He has also served as chairman of the Internet Advertising Bureau Local Committee.

Since 1995, he has worked in the internet and mobile fields serving as director/senior director of Digital for Cox Media Group and Cox Television, executive vice president, Development and Strategy for WorldNow in New York City and as general manager of Cox Interactive Media. He was on the executive management team to launch CMGdigital and Cox Interactive Media.

Prior to 1995, Kozsuch was in the television broadcast industry, serving in various positions in station management, marketing, news, programming, and production. He was the program director for Cox Television’s WSOC-TV/WAXN-TV in Charlotte, N.C., and the director of Marketing and Broadcast Operations for WRIC-TV in Richmond, Va. Additionally, he served as the chairman of the American Broadcasting Company’s (ABC) Affiliate Marketing Board.

Current and past affiliations include NAB committee member, board member of the Open Mobile Video Coalition (OMVC), national committee member of the American Heart Association, graduate of Leadership Richmond and Leadership Kingsport, committee chairman for the Richmond Chamber of Commerce and committee chairman for the Virginia Association of Broadcasters.

He attended East Tennessee State University with studies in Business, Marketing, and English. Sandhi lives in Atlanta, Ga., and has two children.