 |
| DISASTER PREPAREDNESS AND RELIEF |
|
| CAMPAIGN ELEMENTS |
Radio
Univision and Telemundo
American Red Cross PSAs
U.S. Department of Health and Human Services (HHS)
|
Television
Univision and Telemundo
New Spanish language PSAs on hurricane preparedness featuring on-air talent from Univision and Telemundo are now available.
American Red Cross PSAs
U.S. Department of Health and Human Services (HHS)
|
| ADDITIONAL CAMPAIGN ELEMENTS
|
 |
American Red Cross
- Educate your audience about being prepared for and recovering from
floods,
hurricanes,
tornados or
wildfires.
- Air PSAs in support of the Red Cross Disaster Relief Fund. Downloadable PSAs are available above and live-read copy can be found
here.
- For resources in Spanish, visit www.cruzrojaamericana.org.
Radio stations can use the following live-read copy:
- Preparing for Hurricanes- Disaster Supplies Kit :15
DURING WINTER STORMS, THE NEED FOR BLOOD REMAINS. IF YOU CAN, PLEASE GIVE BLOOD THROUGH YOUR AMERICAN RED CROSS AS SOON AS POSSIBLE. CALL 1-800-GIVE-LIFE OR VISIT GIVE LIFE DOT ORG TODAY. THE NEED IS CONSTANT, THE GRATIFICATION IS INSTANT. GIVE BLOOD.
- Preparing for Hurricanes- Be Red Cross Ready :30
HURRICANE SEASON IS HERE. ARE YOU PREPARED? THE AMERICAN RED CROSS REMINDS YOU THAT THE BEST WAY TO MAKE YOUR FAMILY SAFER IS TO BE PREPARED BEFORE DISASTER STRIKES. MAKE A PLAN, INCLUDING AN EVACUATION ROUTE AND LIST OF OUT-OF-AREA CONTACTS. NEXT, BUILD A DISASTER SUPPLIES KIT WITH WATER, FOOD, FIRST AID KIT, MEDICATIONS AND A BATTERY-OPERATED RADIO. FINALLY, STAY INFORMED BY LISTENING TO LOCAL OFFICIALS. TO LEARN MORE ABOUT HOW TO BE RED CROSS READY, CONTACT YOUR LOCAL AMERICAN RED CROSS CHAPTER OR VISIT RED CROSS-DOT-ORG.
Federal Communications Commission (FCC)
The FCC is standing by to provide assistance to broadcasters who may be affected by natural disasters. Should you need assistance, please do not hesitate to contact the FCC’s Watch Center at (202) 418-1199 or by email at disasterassistance@fcc.gov.
Federal Emergency Management Aid (FEMA)
Ensure your community has the necessary tools to help prepare themselves for a hurricane with these helpful resources from FEMA.
Ready Campaign (Department of Homeland Security) Additional emergency preparedness information, including tips for creating an emergency supply kit and links to local disaster information, can be found online at www.ready.gov or on the Are You Ready? campaign page on NAB Spot Center .
Download or order a free copy of NAB’s preparedness guide, Are You Ready?, here.
U.S. Department of Health and Human Services (HHS)
Public service materials are available above from public health experts at HHS on how to stay safe and cope before, during and after a disaster. The PSAs and live read copy cover points such as preparing for a hurricane, evacuation, staying safe in a home, emergency wound care, food and drug safety, and avoiding carbon monoxide poisoning when power is out. For more information, contact Ira Dreyfuss at ira.dreyfuss@hhs.gov or (202) 401-5920.
|
| |
|
|
